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Park News www.parkworld-online.com


Drayton Manor Park joins the Looping Group


L


ooping Group has announced the acquisition of Drayton Manor Park in the UK.


Drayton Manor Park, which attracts over 1


million visitors each year with its 100+ rides and attractions, also includes Europe’s only Thomas Land, a 15-acre conservation zoo and four-star hotel with 148 rooms and conference facilities. The Bryan family, who have owned and run


Drayton Manor Park since it first opened to the public in 1950, will remain a key part of the management structure under the new owner- ship, with William Bryan retaining his role as managing director. Laurent Bruloy, CEO and co-founder of


Looping Group commented: “We are thrilled to welcome Drayton Manor and its teams in our Group. I would like to commend the Bryan family who has, over three generations, been developing the park and made it one of the most beautiful references of our industry in the UK.


We are deeply respectful about all that has been achieved by the teams.” “We aim to continue the story and support


Drayton Manor’s development with the same entrepreneurial DNA and values that we share whilst keeping the strong local anchorage of the resort. Stéphane Da Cunha, Managing Director and co-founder of Looping Group added:


“We are


delighted to join a very skilled management team which, associated to the Looping’s management team and an ambitious investment project, will enable this theme park to become an increas- ingly attractive family destination and makes it a flagship site within Looping”. The acquisition was done in the context of a


pre-pack administration process under which Looping Group acquired the business and assets of Drayton Manor, while retaining 100% of its team.


Movie Park Germany wins 2020 German Brand Award


Movie Park Germany was named winner of the“Excellent Brands: Tourism” category at this year’s German Brand Awards, in addition to a special mention in the “Service Brand of the Year” category. The German Brand Award is the highest award for successful brand management in Germany and this year again received a great international response with around 1,200 submissions from 14 countries. “The entire team of Movie Park Germany is very pleased about


the award”, said marketing director Manuel Prossotowicz. “It is an honour for us to receive the German Brand Award for excellent brand management based on our strategic reorientation as a movie and amusement park for the whole family.”


www.watertoys.com info@watertoys.com 18668338580 | 9056495047


16 SUMMER 2020


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