PREVIEW: SBC SUMMIT
Greentube at SBC Summit Lisbon: a portfolio strategy built to last
Opher Ben Zvi
In an industry that often mistakes novelty for momentum, Greentube has been building in a different direction. The evidence arrives this September in the form of Piggy Prizes: Ghost of Gambini, the latest entry in a game family that has become one of the supplier’s most enduring commercial successes, and the title leading
Greentube’s presence at the SBC Summit in Lisbon.
T
he choice says something about how Greentube thinks. What began as a single successful release has evolved into one of the supplier’s most dependable franchises, consistently delivering results across regulated markets and earning a loyal following among both players and operators. Rather than chasing short-term trends or an increasingly crowded release calendar, Greentube has focused on building game families with the mechanics, identities and player loyalty needed to sustain multiple instalments.
Piggy Prizes is perhaps the clearest proof of that philosophy in practice. The series has grown through a combination of familiar gameplay, strong visual identities, and carefully considered evolution from one release to the next. For operators, that consistency creates something increasingly valuable in today’s market: a franchise they can rely on to deliver over time rather than one they have to take a chance on.
EVOLVING SUCCESSFUL FRANCHISES
Ghost of Gambini is the Halloween chapter. Set inside Gambini’s mansion, it carries the Piggy Pots, Magic Spin and Magic Rewind mechanics that define the series before adding its own distinct layer: a Wild symbol that feeds the pots and, when triggered, unlocks either Lock & Spin or the enhanced Super Lock & Spin for greater jackpot potential. Jackpot-driven Buy Bonus play gives players quicker access to bonus features while providing operators with additional ways to appeal across a wider range of player preferences. What it also demonstrates is how Greentube continues to evolve successful franchises without losing the qualities that made them resonate with players in the first place, a discipline that has helped the franchise maintain its appeal across multiple releases and markets.
“Piggy Prizes: Ghost of Gambini gives us a strong, focused story for SBC,” says Opher Ben Zvi, Deputy Director of Global Sales and Marketing at Greentube.“For our partners, it reflects the approach we have been taking for years: building strong game families that consistently perform across markets and keep players engaged over time. “With each new addition, we build on what
players already know and enjoy, while introducing fresh, engaging mechanics that evolve the experience without losing the spirit of the original games. It allows us to combine familiarity with innovation and deliver the kind of long-term value operators can rely on.”
EXPLORE THE PORTFOLIO With Greentube live across almost all regulated jurisdictions in Europe, the SBC Summit has become one of the most significant relationship events in the supplier’s annual calendar, an opportunity to deepen existing partnerships and demonstrate the portfolio strategy that continues to underpin the company’s growth across regulated markets. Stand A325 will give visitors the chance to explore the latest chapter in the Piggy Prizes story alongside a portfolio that spans heritage land-based classics performing strongly online through to newer franchise-led releases, offering a clear picture of how Greentube balances fresh content with proven product foundations.
For operators visiting Lisbon, the message is consistent: this is a supplier that builds for the long term. In a market where that quality is increasingly rare, stand A325 is worth the visit.
GIO SEPTEMBER 2026 49
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108
