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A NOVOMATIC INTERVIEW


locations on the Côte d’Azur. This step further strengthened our presence in the European casino segment.


Looking ahead to 2025, we will continue to invest in innovation and global expansion. NOVOMATIC’s future growth will be driven by expansion into new markets, strategic partnerships, and a stronger international presence. While already having business activities in more than 130 countries with further key markets in Spain, the Netherlands and Eastern Europe, we see significant opportunities in North America, Latin America, and Africa, where demand for premium gaming technology is rising. Beyond geographic growth, we are broadening our product portfolio. Strategic acquisitions and partnerships will further enhance our technological capabilities and market position. Our long-term strategy is centered on sustainable growth, ensuring that NOVOMATIC remains a trusted global partner known for excellence, innovation, and responsibility.


CI: With NOVOMATIC ranking as an industry leader in ESG performance, what have been the most significant sustainability initiatives and recognitions of the past year? SK: At NOVOMATIC, ESG is more than just a compliance requirement – it’s an integral part of how we think and act across all areas of the business. Sustainability is a key pillar of NOVOMATIC’s corporate strategy, and we are proud of the milestones achieved in the past year. In 2024, our commitment to ESG was recognized through multiple awards for employee well-being and workplace excellence, highlighting our strong focus on social responsibility. We also secured excellent results in international ESG ratings. A major environmental milestone was the completion of our largest photovoltaic (PV)


installation at our NOVOMATIC headquarters in Austria. Spanning the size of three football fields, this solar plant with over 4,600 solar modules generates two million kilowatt-hours of clean energy annually, significantly reducing


our carbon footprint. Similar PV projects have been implemented across Europe, reinforcing our long-term commitment to sustainability.


CI: As artificial intelligence effects and influences more businesses, how is NOVOMATC embracing this technology? SK: NOVOMATIC is actively integrating AI-driven solutions to enhance operational efficiency and gaming experiences. AI helps optimize game development, player engagement, analytics, and responsible gaming measures while ensuring compliance and security. We recognize the importance of responsible AI use, prioritizing data privacy, ethics, and intellectual property protection. To guide AI implementation across the Group, we have established a Groupwide AI roadmap, ensuring structured and professional integration. While AI opens new opportunities, our employees remain central to innovation, bringing creativity and expertise to drive the next generation of gaming solutions.


APRIL 2025 15


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