COVER STORY
player-driven cabinet
might not be effective in another, even if those areas are geographically adjacent. Our team is extremely effective at applying the learnings from our player insights data and using it to develop and bundle the most effective content for each local market.” USwitch is one of multiple content options that IGT plans
to offer for the Cobalt 27 cabinet. The highly versatile Ascent game development platform enables the Company to port high-performing titles across multiple cabinets, offering operators flexibility in both the hardware on their floors, and the way in which they choose to showcase content. Customers in the VLT segment will especially appreciate the Cobalt 27 cabinet’s perfect balance of large visual display combined with a compact footprint. While taking up less space, it nevertheless boosts its floor presence with 360-degree viewable game-synchronised lighting visible from any angle, as well as enhanced player visibility between displays. It’s also optimised to support all industry-standard peripherals. The Cobalt 27 is the latest addition to IGT’s suite of high-performing, globally deployed video cabinets, such as the CrystalSlant 32 cabinet. Described as the most elite cabinet in its class, with market penetration as proof, the CrystalSlant cabinet entertains players in all major gaming regions across the Europe, the U.S., Latin America, Asia, and Australia. IGT has celebrated similar success stories with the dual-screened CrystalDual 27 cabinet. Back at EAE Romania, IGT is also demonstrating BLAZIN’ FLAMES, the Company’s three-level bolt-on progressive that can transform core video titles to jackpot-paying progressives. Featuring a “must-hit-by” progressive with a mystery trigger, the progressives are 100 percent game independent with no winning combination required, which helps ignite player excitement. BLAZIN’ FLAMES can be easily added to IGT Ascent cabinets with a wide range of merchandising options that drive incremental play. It combines the player appeal of achievable progressive jackpots with the ability to offer them as part of large, high-performing game library across a wide range of IGT cabinets, including the Cobalt 27 gaming machine. “We’re extremely proud of the Cobalt 27 cabinet and the
way it hits all the right notes for players across many different requirements— not only through the rich content offering, but also through its aesthetic appeal, flexibility, comfort, and convenience,” said Bluemel. “It offers another concrete example of how IGT is
delivering unrivaled gaming experiences that thrill players and help their customers grow.”
For more information about the Cobalt cabinet and IGT’s portfolio of
player-driven products, visit
IGT.com
SEPTEMBER 2019 41
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