Focus on Rigid & Flexible Substrates Drytac
Meeting the demand for simpler, more sustainable wall graphics
As the interior graphics market continues to grow, print providers are increasingly looking for media solutions that offer high-quality results while simplifying installation and supporting sustainability goals. Wallcoverings have evolved far beyond traditional wallpaper applications and are now widely used across retail, hospitality, corporate, education, healthcare and residential environments. With this growth comes a demand for materials that are easy to install, easy to remove, and capable of delivering outstanding print performance. Drytac’s Paper Fleece Air has been developed to meet these requirements. This PVC-free wallcovering features a 180gsm white satin non-woven paper fleece construction paired with a clear repositionable permanent adhesive and Drytac’s bubble-free technology, allowing installers to achieve smooth, professional results with greater ease and efficiency. The material offers excellent dimensional stability, making it suitable for everything from feature walls and murals to large-scale interior branding projects. Its satin finish delivers vibrant colour reproduction and sharp image quality, while compatibility with (eco) solvent, latex/resin and UV printing technologies provides flexibility for print service providers operating across a variety of production environments. Paper Fleece Air is also designed with long-term interior applications in mind, offering up to five years’ indoor durability.
Paper Fleece Air
This makes it a dependable choice for projects where both aesthetics and longevity are key considerations. Sustainability continues to be an important focus for print providers and end users alike. By offering a PVC-free alternative, Paper Fleece Air enables businesses to meet project requirements without compromising on visual impact, application performance or print quality. As more brands and organisations invest in transforming interior spaces through graphics, wallcovering solutions such as Paper Fleece Air are helping installers and print providers deliver creative, high-impact environments with greater confidence and efficiency.
www.drytac.com Very Displays Raising the flag
movement naturally attracts attention, helping brands stand out in crowded environments where traditional floor signage can easily be overlooked.
Full Fibre Flags
When you think of flexible print substrates, the first thing that comes to mind is flag knit and the best-selling promotional flag range. Flag knit has been one of the most widely used and versatile materials within the sign and display industry, offering the perfect balance of print quality, durability, portability, and visual impact. Promotional flags have become a staple marketing tool
for businesses, events, exhibitions, sports clubs, retail environments, and outdoor promotions. Their ability to create
| 64 | July/August 2026
Combined with vibrant printing, flag knit fabric delivers bold colours, sharp graphics, and movement, ensuring messaging remains visible from multiple angles. Very Displays offers an extensive range of products that utilise this versatile substrate. From our best-selling Full Fibre Flags, available in a variety of sizes and popular shapes including feather, teardrop and rectangular, to more tailored solutions such as Car Window Flags, Drive-on Car Flags commonly seen at car dealerships, and large-format Event Arches used at sporting events, races, and start and finish lines. What the entire range has in common is that it takes
advantage of the key benefits of flag knit fabric. Its lightweight yet durable construction makes it easy to transport, store, and install, providing businesses with a practical and cost-effective branding solution that can be re-used time and time again when cared for properly.
www.verydisplays.com
www.signupdate.co.uk
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