People News
Soyang Europe strengthens with new sales manager
S oyang Europe has
strengthened its presence in the Irish market with the appointment of Dave Murphy as sales manager for Ireland. He joins the wide-format media and hardware supplier with more than 20 years’ experience in the print industry. In his new role, he will work with customers across Ireland, advising on products and applications while supporting the company’s continued commercial growth in the region. The appointment builds on Soyang Europe’s investment in Ireland following the opening of its Dublin facility in February 2025, to establish faster
deliveries and enhanced customer support, as well as serving as the company’s Irish hub.
Oliver Mashiter, sales director at Soyang Europe, explained that Mr Murphy joins the business following a successful first year of trading from the Dublin operation and continued growth during the first half of 2026. He said: “Mr Murphy has a wealth of industry knowledge both as an end user and a supplier spanning over 20 years. “It’s an exciting time for Soyang in Ireland as we continue to invest in our future with new staff joining the business alongside new product launches.”
Damien Martin (L), sales manager for Soyang Europe, welcomes Dave Murphy (R) to the Soyang Ireland team
AG/CAD welcomes new CAD software trainer A Dan Hulme, CAD software trainer at AG/CAD
G/CAD has announced the appointment of Dan Hulme as its newest CAD software
trainer, strengthening the company’s commitment to delivering high-quality training and expertise within the packaging, sign and graphics industries. Mr Hulme joins AG/CAD with a strong
background in CAD design and extensive experience in training users of different levels and abilities across a variety of software platforms. His proven track record of helping individuals and organisations develop their technical skills, combined with a friendly and approachable manner, made
him a natural fit for the role. Mr Hulme has adapted to his new role, while also bringing new ideas and perspectives to support the continued development and innovation of the KASEMAKE software. Andrew Boulton, sales director, said:
“From the UK to the US states of Tennessee and South Carolina, Dan has already helped many companies maximise their investment in KASEMAKE software and DYSS digital cutters. We are confident that Dan’s skills, enthusiasm, and forward-thinking approach will deliver significant value to our customers.”
PPDS names new director of sales for North America P
PDS has announced the appointment of highly experienced sales professional, Tom Keefe, as
its new director of sales dvLED North America. Mr Keefe brings over 20 years’
experience in the AV industry, including specialising in the dvLED solutions for the past seven years. His appointment is integral to PPDS’ continued growth and ambitions in North America. Mr Keefe will report to senior director North America, Bruce Wyrwitzke and his core responsibilities will include developing and defining PPDS’
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organisational sales structure and executing its go to market strategy. Discussing his new role, Mr Keefe said: “My goal as director of sales for DVLED is to leverage the premier reputation we have built and to expand our value to partners. I’m excited that I get to be part of this fantastic team of professionals.” Angela Lin, commercial head NA at PPDS, added: “With Tom, we have someone with the knowledge and experience to take our dvLED business to the next stage, bringing our solutions to an even wider audience. I wish him every success in the role.”
Tom Keefe joins PPDS’s North America sales team July/August 2026 | 21 |
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