FRANCHISEFOCUS INVESTMENT: FROM £13 5 ,000
A thriving network Home Instead: a commitment to care
H
ome Instead had a lot to celebrate in 2024, with numerous accolades achieved
across the franchise network as well as its National Office. The home care company is now in its 20th year of business in the UK and is continuing to lead the way in the sector. Driven by a passion to find innovative
ways to enhance the lives of older adults, Home Instead is a catalyst for change, raising awareness of important issues in the sector and growing its thriving franchise network of over 260 offices. Now in 2025, Home Instead
franchisees and their teams will continue to deliver its companionship- led, healthcare and live-in care services to even more communities across the country, with the support of its 70-strong National Office team.
An award-winning year Home Instead is a well-recognised brand known for the quality of the care it provides and for its franchise model. Significant investment in both national and local media campaigns ensures strong brand awareness and connects the network with local communities across the UK. In 2024, at the BFA HSBC UK British Franchise Awards, Home Instead proudly won the Brand Awareness Award for their ‘Take Care’ campaign which set about supporting family carers and their care journey. They also retained their position as the most recommended home care franchise by
homecare.co.uk which is based on independent reviews from clients and their families. There were also some big wins for franchisees including Karina Brown, owner of Home Instead Bromley, Chislehurst & Orpington who was named as a Great British Franchisee and Louise McLaughlin, owner of Home Instead Belfast, who picked up the ‘Young Woman in Franchising‘ 2024 award at the Encouraging Women into Franchising (EWiF) Awards.
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2025 calendar is their company-wide conference, a chance to look ahead to the future under the leadership of Martin Jones, MBE, CEO of Home Instead UK and International. Bringing together their national franchise network and the National Office who support them, the conference is a meeting of minds and an occasion for both celebration and reflection. There are also lots of opportunities
throughout the year to share best practice and engage with peers, with ongoing support and training at regional meetings, webinars and much more.
“any ranchisees go on to uild signiicant multi millionpound usinesses”
Looking ahead As a business with a strong growth mindset and a desire to lead the way, Home Instead has approached its 20th year in business in the same way. With a key part to play in the year’s
upcoming events and exhibitions, showcasing the brand that has become synonymous with quality over the past two decades. Attracting the most ambitious franchisees with a genuine desire to help older people to live independently.
An annual highlight in Home Instead’s
The time is now to join the number-one* home care company Due to the longevity and strong reputation of the Home Instead brand, there are now only limited franchise territories remaining. This is your opportunity to make a positive impact in your community and make a difference to the lives of others, whilst transforming your own. Whether you build your business
from scratch in a new territory, or take over a profitable, existing resale business, many Home Instead franchisees have gone on to build significant multi-million-pound businesses with operating profit between 12% and 20%, even expanding their territory into multi-unit ownership. Opportunities for new territories
are available in the North East, East of England, Northern Ireland and Wales, . There are also a small number of resales for sale which are established franchises across the UK.
HOME INSTEAD Care
homeinstead.co.uk/franchise franchise@homeinstead.co.uk 01925 730273
Investment level: £100K-£250K
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