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38%


Intent to visit U.S. Activities and


Attractions in the next five years


9.9


Average number of nights spent in America during most recent visit


MOST RECOGNIZED ICONS Te Grand Canyon, Niagara Falls, and the Statue of Liberty


MOST LIKELY TO MOTIVATE A TRIP


Te Grand Canyon, Niagara Falls, Route 66, and Disney World


61%


Intent to visit the same American


attraction(s) in the next five years


47%


Had visited their most recent destination before


TOP THREE AGREEMENTS A great place for shopping, big


destinations are spread out, and lots of variety


2.6


Number of different destinations visited


64%


Visited multiple destinations during their last visit


304.5 Miles willing to


travel to experience multiple destinations


TOP THREE DISAGREEMENTS Safe and worry free, affordable, and authentic small town charm


TOP FIVE INTENDED ACTIVITIES Historic Landmarks/Places 66%,


Shopping 57%, National/State Parks 57%, Sightseeing Tours 57%, Teme Parks 50%


59%


HAVE VISITED AMERICA BEFORE


55


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