500 Largest Sales Forces in America: Automotive (Dealers) ESTIMATED
NUMBER OF RANK COMPANY
1 2 3 4 5 6 7 8 9
10 11 12 13 14 15 16 17 18 19 20
AutoNation Lithia Motors
Group 1 Automotive
Penske Automotive Group Hendrick Automotive Group Sonic Automotive
Asbury Automotive Group Larry H. Miller Dealerships Garber Management Group Greenway Automotive Prime Automotive Group Napleton Automotive Group Ken Garff Automotive Group Serra Automotive Herb Chambers
Victory Automotive Group Staluppi Auto Group Suburban Collection Morgan Auto Group Ganley Auto Group TOTALS:
CAR DEALERSHIPS
236 188 186 132 95 95 88 63 57 55 55 51 49 48 45 45 43 43 39 36
1,649
Automotive (Makers) AUTOMOBILE
MANUFACTURERS RANK COMPANY/SUBSIDIARY 1
General Motors Chevrolet Buick GMC
Cadillac 2
Ford Motor Company Ford
Lincoln 3 FCA
Chrysler Dodge Jeep
4 Toyota
Toyota Lexus
46 | NOVEMBER/DECEMBER 2020 SELLING POWER © 2020 SELLING POWER. CALL 1-800-752-7355 FOR REPRINT PERMISSION.
1,240
1,240 242
The total number of dealerships is lower than the sum of the individual franchises of all divisions because many auto dealers carry multiple lines. The automotive industry employs approximately 200,000 salespeople in the United States.
2,475
2,411 2,407 2,401
3,173
3,034 797
7 8 9
Kia Volkswagen 10 Subaru 4,107
2,940 1,984 1,687 882
NUMBER OF SALESPEOPLE
3,540 2,820 2,790 1,980 1,425 1,425 1,320 945 855 825 825 765 735 720 675 675 645 645 585 540
24,735
ANNUAL SALES
RANK
1 2 3 4 5 6 7 8 9
10 11 12 13 14 15 16 17 18 19 20
($ MILLIONS)
$21,336 $12,673 $12,044 $23,179 $10,289 $10,454 $7,210 $5,407 $1,306 $2,200 $3,483 $3,030 $4,552 $2,040 $2,624 $2,122 $3,162 $2,731 $2,481 $1,875
$134,198 RANK
2 3 4 1 6 5 7 8
20 16 10 12 9
18 14 17 11 13 15 1
ESTIMATED NUMBER OF DEALERSHIPS
AUTOMOBILE MANUFACTURERS FRANCHISES RANK COMPANY/SUBSIDIARY 5 Nissan
Nissan Infiniti
6 Honda
Honda Acura
Hyundai
828 760 641 632
1,058
1,058 269
ESTIMATED NUMBER OF DEALERSHIPS
1,075
1,075 204
FRANCHISES
AUTOMOTIVE
500
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