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WELCOME | CEO GERALD BÖSE


INTERZUM 2019


SHOW TIME


A moment of reflection from CEO Gerald Böse, Chief Operating Officer of Koelnmesse GmbH


O


nce again, we proved why we are the world’s leading trade fair for furniture production and interior design, something confi rmed by our record numbers of 1,805 exhibitors and 74,000 visitors. Even before the three days drew to a close it was clear that the numbers were set to be the best ever,


something even more satisfying given that we managed to set another record by attracting exhibitors from 60 countries. For four full days, the 190,000 square metres served as a source of inspiration for the design of future living spaces and presented the technical, haptic and visual refi nements with which tomorrow’s furniture will set new standards.


This has been an almost magical anniversary event in every respect and one that we will all remember. An industry demonstrated its immense capacity for innovation in truly impressive style. The number of trade visitors has risen by more than 28 per cent since 2015. The atmosphere in the trade fair halls was excellent: exhibitors and visitors from across the globe were very satisfi ed with the event; many reporting that they did excellent business and established many new contacts from around the world. In its anniversary year, interzum managed to master the balancing act of being an industry meeting place for trade visitors on one hand and a hotspot for the creative professions on the other. A large number of


inspiring presentations by a variety of companies contributed to this. In addition to familiarising themselves with the product ranges of suppliers to the furniture industry, manufacturers, architects and designers were able to discover a host of innovative materials and production processes. This year interzum also demonstrated particularly impressively that it is not only a trade fair for the supplier industry, but a 360-degree event that presents visions of how we will live in the future. By addressing this issue, it takes up a place alongside imm cologne/LivingKitchen and ORGATEC. We look forward with great confi dence to an equally impressive 2021.


"It's not just a trade fair, but a 360-degree event that presents visions of how we will live in future"


Gerald Böse, CEO, Koelnmesse


RIGHT | Koelnmesse’s CEO Gerald Böse


06


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INTERZUM WORLD REVIEW


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