TIMES SQUARE


Caesars Entertainment has presented plans to redevelop 1515 Broadway as a premiere entertainment and gaming destination in the heart of Times Square, one of the most visited destinations in the world.


Caesars Palace Times Square would generate seven million new visits to Times Square, bring New Yorkers and tourists back and drive billions in economic benefit to Broadway and local businesses.


Roc Nation, the full-service entertainment agency founded by JAY-Z, will be the official entertainment partner of SL Green and Caesars Entertainment in their bid for a new, state-of-the-art gaming facility at 1515 Broadway in Times Square.


Caesars Palace Times Square will be designed to include a Broadway Teatre for Te Lion King. Te development has promised to deliver a best-in-class experience that will be authentic and complementary to the Times Square entertainment district. Te potential casino is supported by a broad coalition of Times Square stakeholders representing construction labour, Broadway labour, restaurants, hotels, small businesses, theatre and local residents.


In addition to major economic benefits to all Times Square stakeholders, the bid proposes significant security and traffic improvements as part of their proposal, which would boost Mayor


P34 WIRE / PULSE / INSIGHT / REPORTS


Adams and the NYPD’s efforts in Times Square. Tese efforts will make visitors feel safer, improve mass transit, encourage pedestrian travel, and mitigate vehicle congestion in the area, pursuant to a proposed traffic plan to be included as part of the project.


Caesars Palace Times Square will provide billions in tax revenue to New York City and State whilst accelerating New York’s economic recovery through strategic partnerships with area businesses utilising its loyalty programme Caesars Rewards, home to more than 65 million members.


Caesars and SL Green have begun signing up new merchants in Times Square and greater New York to join the Coalition for A Better


Caesars Palace Times Square will be designed to include a Broadway Theatre for The Lion King. The development has


promised to deliver a best-in-class experience that will be authentic and


complementary to the Times Square entertainment district. The potential casino is supported by a broad coalition of Times Square stakeholders.


Times Square. Participating merchants’ involvement in Caesars Rewards would be effective upon SL Green and Caesars’ procurement of a New York State gaming license.


Caesars Rewards members will be able to use credits at Broadway shows, local hotels, restaurants, retail stores, comedy clubs, entertainment venues, and more, driving more tourists to area businesses and creating thousands of direct and indirect jobs in and around Times Square.


Caesars Palace Times Square will be 100 per cent privately funded with Caesars licensing its brand and managing the operations under a long-term management contract.


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92  |  Page 93  |  Page 94  |  Page 95  |  Page 96  |  Page 97  |  Page 98  |  Page 99  |  Page 100  |  Page 101  |  Page 102  |  Page 103  |  Page 104  |  Page 105  |  Page 106  |  Page 107  |  Page 108  |  Page 109  |  Page 110  |  Page 111  |  Page 112  |  Page 113  |  Page 114  |  Page 115  |  Page 116  |  Page 117  |  Page 118  |  Page 119  |  Page 120  |  Page 121  |  Page 122  |  Page 123  |  Page 124  |  Page 125  |  Page 126  |  Page 127  |  Page 128  |  Page 129  |  Page 130  |  Page 131  |  Page 132  |  Page 133  |  Page 134