Reports CANADA MARKET REPORT Big
Country Canada
Canada is the eighth most popular country for online gambling worldwide and the country offers secure and regulated gambling
monitored by the Canadian government. Over the next two issues we take a look at the various gambling sectors province by province.
Canada is the second largest country (after Russia) worldwide, and with up to two million lakes has more fresh water than any other country with nine per cent of the territory covered by water.
Canada is a melting pot of ethnic groups from Canadians to English, Irish, German, Italian, Chinese and French and is made up of 10 provinces - Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland and Labrador, Nova Scotia, Ontario, Prince Edward Island, Quebec and Saskatchewan - and three territories – Northwest Territories, Nunavut and Yukon. Some 90 per cent of the 38.5 million population live within 160km of the US land border.
Annually, Canada saw around 22.1 million international tourists in 2019. By 2021 this had fallen to three million and risen to 12.8 million by 2022 – 58 per cent of the 2019 levels. Canada removed all Covid border regulations in October 2022 and full recovery for the sector is expected this year.
Te first half of 2023 saw 7.4 million visitors including 5.2 million from the US and 2.2 million from overseas. In September 2023, the number of non-resident visitors to Canada was 90.9 per cent of the numbers in September 2019.
Te growth in tourism spending grew by 1.9 per cent in the second quarter of 2023 up to $21.1bn, after an increase of 2.6 per cent in the first quarter. Tis was mainly a result of an increase in passenger air transport.
Te earliest known instance of gambling in Canada dates back to indigenous tribes who played a game of chance called Slahal. When the French and English arrived all forms of gambling, bar horse racing, were restricted and this lasted for almost 80 years although illegal gambling was rife.
Around 1969 the Canadian government permitted provincial lotteries and money was filtered back into the community. As revenues increased the government realised gambling
could be a lucrative means to help with funding and so, over the next 20 years, the government introduced various legal reforms to permit further forms of gambling in a bid to tap into the financial benefits gambling offers.
In 1985, the Criminal Code gave control over gambling to each province giving them the power to licence and regulate gambling. Tis saw a big growth in the number of casinos and the first Canadian casino Winnipeg opened in 1989.
Te number of land-based casinos has more than doubled since the beginning of 2000 and there are currently around 119 casinos, 67,000 slot machines and 34,000 VLTs in 4,680 venues.
Annually, net revenue from commercial gambling in Canada is around $15.5bn from lottery, casinos, VLTs and online gaming. Tis is higher than 2019 revenues of $15.1bn. Tis resulted in a net income of $7.25bn ( as compared to $8.5bn in 2019).
WIRE / PULSE / INSIGHT / REPORTS P95
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