March, 2020
www.us-tech.com
Applications for Precision Sheet Metal in Electronics Manufacturing
Continued from page 21
must test out a multitude of designs and iterations before settling on a winner. This would traditionally re- quire a substantial monetary invest- ment, large order quantities and a lot of production waste from products that would not sell. Precision laser cutting allows the customer to accelerate this test-
The profitability of electronics
manufacturing has been built on a system of large production runs and slow release times for new products. Technological advancement and soci- ety’s increased access to information means that expectations for electron- ics innovation are growing at an un- precedented rate. While a customer may not ex-
pect a fully personalized product ex- perience, they want options. But, the complexity of components required for machines, custom enclosures, ro- botics, electric bus bars, control pan- els, and other electrical parts, make
customization uniquely challenging. Rapid-turn, precision laser cut- ting offers the electronics industry a
Rapid-turn, precision laser cutting offers the electronics industry a bridge between old processes and modern expectations.
bridge between old processes and modern expectations. Rather than spending months to design, test,
manufacture, assemble, and distrib- ute electronics components, the process can be condensed into weeks or even days. All at a discounted cost of production. With the speed and cost-effective-
ness of this process, manufacturers can allow for customer feedback loops and unique product customizations that provide a compelling competitive ad- vantage over other providers. Contact: SendCutSend, Double
R Boulevard, Reno, NV 89511 % 775-646-8205 E-mail:
support@sendcutsend.com Web:
www.sendcutsend.com r
Page 23
Laser-cut and etched panel.
ing process and develop a unique and profitable end product without the guesswork. For most laser-cut proj- ects, the turnaround time from de- sign submission to a working proto- type is less than three days, letting engineers verify, test and change their designs several times. Ultimately, engineers can com-
plete their projects with minimal waste in a short period of time, speed- ing up the process of innovation with- out risking a larger production run. Demand for product customiza-
tion and personalization is growing by the day. For many industries, this trend is fairly easy to keep pace with. It may be as simple as adding a new range of colors to a t-shirt line, auto- generating a name on a phone case, or offering a “build your own” burger at a local fast-food restaurant. For elec- tronics, this shift is far more complex.
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2019 EMI Innovation Awards
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