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MATTRESS


Corsicana Expands Nightsbridge Midnight Collection By Chris Schriever


Corsicana is adding to its highly successful NightsBridge Midnight collection with the in- troduction of the Midnight Plush Hybrid mat- tress at the summer Las Vegas Market. The new 12-inch model will enable the company’s retail partners to offer a broader selection of comfort levels in this collection to a wider spectrum of consumers, further raising the profile of what is already one of the compa- ny’s most successful groupings. The Midnight Plush Hybrid offers a new luxuriously softer feel as an alternative to the medium Hybrid and All-Foam models within the three-bed Midnight collection. It features


a cover made with SensICE, a high-tech, cool- to-the touch fabric that reduces body tem- perature on contact and helps maintain opti- mal sleep temperature. Underneath the cover are six layers that include high-density foams that respond quickly to motion and reduce body impressions, along with memory foams that contour the body and absorb motion. The mattress also features a layer of Corsicana’s Q4 Phase Dynamic Core pocketed coils com- bined with Q4 Phase quad-pocketed coils, which work together to create comfort and support for every part of the body. Like all Corsicana products, the Midnight Hybrid Plush is made with high quality and


environmentally-friendly CertiPUR-US foams. The new mattress is also compatible with the Corsicana OptiMax motion base for consum- ers seeking to further customize and enhance their night’s sleep. “Since its launch two years ago, NightsBridge


has resonated strongly with both retailers and their customers,” said Davis Whitworth, senior director of business development for Corsicana and NightsBridge brand ambassador. “Nights- Bridge has become the fastest growing lines in the Corsicana portfolio of brands. We want to continue to expand the NightsBridge offerings to meet consumer desires.” Visit corsicanamattress.com


42 Sleep Retailer / Summer 2021


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