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BUSINESS REPORT


BUSINESS REPORT


A photographic studio in Northamptonshire won the job of a lifetime when it was asked to shoot street and store scenes in New York City. Craig Fraser of Frasershot was commissioned


by Northamptonshire shoe company Crockett & Jones to fly out and take photos of its new store opening in Soho. The iconic shoe brand already had a store in New York, which sits just off the prestigious Fifth Avenue, near to Central Park and was opening a second retail store in trendy Soho, a neighbourhood in Lower Manhattan. The company, which has been working with


Frasershot in the UK for seven years, wanted Craig to capture the grand opening of the new store and take staff portraits, photograph the store at work and capture street scenes for both stores. Craig said: “The brief was to take shots of the


store opening from a press point of view, as well as staff portraits for both stores. We were also asked to photograph street scenes, which captured the essence of the areas – from the upmarket, luxurious feel of Fifth Avenue to the quirky, cool, hip and trendy streets of Soho. “The Crockett & Jones marketing team


completely understand the power of professional imagery. They do a great job of marketing the brand across multiple channels and we’re thrilled to be a part of it.”


Visit: www.frasershot.com MONEY SAVERS WORK IN COLLABORATION


Four Chamber members have saved a client £250,000. Conor O’Sullivan, of O’Sullivan Financial


Planning, had a client who was treating his buy- to-let portfolio as his pension but changes to income tax on buy-to-let investors significantly increased the tax he was paying and he wanted to start making pension contributions as a plan B. Conor started a pension so his client could


transfer cash from his business to himself without paying tax. Conor then introduced his client to Kilby Fox. They find tax efficient solutions for buy-to-let landlords and recommended the portfolio was transferred into a Limited Company. Kilby Fox partner Martin Crooke said: “The


new Limited Company’s structure meant the tax bill reduced by approximately £12,000 each year, and we created a pool of about £600,000 that the client can draw down with zero tax implications.. The client had borrowings against


L-R: Connor O’Sullivan, O’Sullivan Financial Planning; Martin Crooke, Kirby Fox; and Tom Warrender, Wilson Browne


the properties so we found a new lender to redeem the mortgages and lend to the Limited Company. We also needed a solicitor to convey the property titles into the new company.” A meeting at a Chamber event resulted in


Wilson Browne Solicitors handling the conveyancing of the portfolio, working closely


with Billings Mortgage & Insurance Services who arranged the lending. Conor said: “Over the next five years these changes should save nearly £250,000 in tax. Furthermore, now his personal income has reduced, we can contribute £40,000 annually into his pension tax free.”


APRIL/MAY 2020 inbusiness 5


‘THE COMPANY WANTED CRAIG


TO CAPTURE THE GRAND OPENING OF THE NEW STORE’


NORTHAMPTONSHIRE CHAMBER keeps its members up to date with all the latest business news. Whether it’s through the pages of this magazine, via our website or by regular email updates, we will always endeavour to keep you in the picture and informed


PHOTOGRAPHER STEPS OUT ON THE STREETS OF NEW YORK


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