FEATURE


PROFESSIONAL SERVICES


• Decide where to place your focus and choose something you’re passionate about. The more passionate you are, the more likely you’ll put your heart into it.


• Involve and engage your staff to gain buy-in while you lead by example. If the senior management team are involved, the rest of your team are more likely to get involved too.


• In the same way you set yourself business targets, it’s always good to set a team objective, for instance how much you would like to raise over a specific period. This step happens naturally once your charity has been in to meet the team and talk about their work and its impact.


• Get your staff involved and form a committee group with different roles and responsibilities. It’s important you give them time to be able to do this effectively. This helps build staff morale, encourages them to work outside of their usual circle and they’ll gain new skills and confidence while being given a chance to shine.


• You’ll find employees want to take on challenges giving them personal growth and development opportunities. Organise a team cycling, running or walking event to further strengthen relationships and get everyone fitter in the process.


• Engage with your charities and ask for help. They’ll provide a great deal of support and advice including promotional tools, best practice and plenty of ideas to stimulate creativity.


• Finally, it’s important you understand the impact you’re making. Don’t be afraid to ask where the money has gone and the difference this is making.


Not already engaging in local community projects? Why not start making a real difference.


Team activities to help charities also help boost staff morale


68 business network September 2019


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