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Hot Tub & Swim Spa Scene HOT TUBS SHOWROOMS


ABOVE: The Outdoor Living Leeds showroom showing a screened area to the rear of the photo for private wet testing.


Haverfordwest, Pembrokeshire since 2002 and are dealers for Artesian Spas and Elite Spas. Their second, larger showroom opened on a Swansea retail park this May and is already attracting a strong customer base. “We have two wet spas on display in both showrooms and offer private wet testing after normal working hours,” explains General Manager / Director Yan Koob.


WARM WECOME “We offer clients a glass of prosecco and leave them to it. It works well,” says Yan. “We’ve had customers come to us after visiting other showrooms who say they have been expected to try out a spa in the middle of a garden centre during the day!”


Getting the atmosphere right aids a successful sale. Yan adds: “Our main display model is a top of the range Grand Bahama. It’s positioned on decking with LED lights, a firepit and a forest backdrop with plants. Creating a scene in the showroom helps to get the client’s imagination flowing.”


Hull and Leeds-based Outdoor Living regularly rotate their 30 showroom models. Customers can check via their website to see what is currently on display or book a wet test.


With a high rate of referrals and repeat custom, not all Outdoor Living customers request wet tests but Project Manager Georgina says it can be an invaluable tool to help customers select between models.


“Many customers will want to test when they are choosing between ‘series’,” says Georgina. “For example the jets in a Jacuzzi


J200 series are very different to the jets in a Jacuzzi J300 series. With a £4,000 price difference (depending on the model) customers will want to try these to ensure they are getting the right hot tub for their needs.”


Award-winning 1 Stop Spas has one of the UK’s largest choices of hot tubs and swim spas at their Lincolnshire showroom. Having increased the number of display models this year, Director Chris Brady estimates that the business has seen sales increase by 35 per cent on top of a record last year.


The showroom now boasts 20 display models from leading brands Vita Spa and Marquis Spas – three swim spas and 17 hot tubs, including a minimum five units filled and ready to test at anytime.


“Our showroom is key to year on year sales and wet testing is essential in a very competitive market place,” explains Chris. “We tell our customers that ultimately, they should make their mind up by wet testing and choosing a longstanding company that can support the customer through professional aftercare. “If you have excellent products, don’t be afraid to show them off!”


says Chris. ON LINE BOOKINGS


Customers can book their wet test online at 1 Stop Spas. “We offer wet testing of any hot tub or swim spa,” adds Chris. “Our private tests usually take place an hour before or after opening times. However, customers can also book a whole evening in advance and even bring along friends and family. This creates a relaxed, VIP experience and the majority of the time leads to an order


Hot Tub & Swim Spa Scene HOT TUBS SHOWROOMS 21


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