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ACCESSORIES


DownTown Company Debuts Two New Luxury Bedding Lines


By Gretchen Kast Known for bringing together high quality ma- terials with the best textile craftsmen in the world, DownTown Company is expanding its premium-bedding portfolio with two stylish new collections. The company will introduce the luxurious Paula and Sophia Collections at the fall High Point Market. Delivering simplicity at its best, DownTown Company’s new Paula Collection will make its debut at the fall market. Soft and luxu- rious, Paula is made from 400 TC 100% cotton sateen, long-staple single thread. The collection includes a sheet set, pillow- cases, pillow shams, bed skirt, duvet cover, matelasse coverlet and matelasse shams—all


of which are made in Portugal and available in white and ivory. This exquisitely detailed bedding line features a single row of hem- stitch, making a beautiful statement all by itself or layered with any of the company’s fine prints or solids. In addition to the Paula, DownTown Com- pany will also introduce its new Sophia Col- lection. This luxury bedding line includes sheets sets, duvets and shams that tout a classic old world design. Made from 100% long-staple cotton percale, the washable line-up is made with an embroidered scal- loped edge in color ways that include ‘white and white’ and ‘white and black.’ Visit downtowncompany.com


Hallmart Assembles Innovative High Point Accessories Lineup By Brooke S. Pisarsky


Hallmart Collectibles continues its innovative direction with the introduction of Sophisticated Teens, an all-new collection of bedding and pil- lows designed to meet the expanding market for fashion-forward youth décor. The 23-year old California-based company will bring over 10 new designs to the Fall High Point Mar- ket, value priced from $50 in twin and $65 in full. The Sophisticated Teens program includes bedding ensembles across several design cat- egories with teenaged-motif styling. Hallmart has also expanded the value


priced Country Manor Collection with sug- gested queen and king size retail pricing in the $99 to $149 range. “Country Manor has been a real winner for us,” said Jesse Ghalili, Hallmart VP of sales. “Our customers have asked us for more of this popular priced bedding to meet their promotional needs and we heard them.”


Due to the increased market interest in American-made goods, the company


will


further expand its Made in the USA bedding and pillow programs as well. Produced in


sleepretailer.com 21


Los Angeles, California, this collection has garnered strong demand. “We are proud to offer this line and that it is made right here at home,” said Ghalili. Ghalili went on to further note that, “Our


Black Label Pillow Program has been a real success and we’re bringing more of


this upper-end, value priced assortment to High Point this fall.” In addition, Hallmart has realized great success with an assort- ment of ombre throws introduced in fall 2016. This program will again be featured at the October market. Visit hallmartcollectibles.com


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