Orangetheory Fitness Signs its 1,000th U.S. Franchise Agreement

agreement marks a significant milestone for Orangetheory Fitness following an ex- ceptional year of growth in 2016, report- ing a 108 percent increase in system- wide sales and a 19.3 percent increase in same-store sales. Currently there are 51 studios in Canada. “The rate at which Orangetheory


Fitness has grown since launching in 2010 has far surpassed our wildest

rangetheory® Fitness has signed

of its 1,000th franchise develop- ment agreement for the U.S.. This

expectations. Signing our 1,000th franchise agreement for the U.S. is a huge deal and speaks volumes about Orangetheory’s im- pact on people’s lives all around the world,” said Dave Long, co-founder and chief execu- tive officer of Orangetheory Fitness. “We’re continuing this momentum as we further ex- pand our presence around the globe, with 1,230 agreements signed worldwide. Our success and unprecedented franchise growth is largely due to our passionate network of franchisees. With their help and commit- ment, we are transcending the fitness cat- egory as a global brand backed by science, innovation and proven results.” Orangetheory Fitness launched its first

studio in Fort Lauderdale, Fla. in March 2010, and has transformed into one of the world’s top fitness franchises, with more than 630 studios in 45 states and 13 countries. The 60-minute, five zone heart-rate monitored interval training concept has helped tens of thousands of members lose weight, get toned and meet their overall fitness goals in a short amount of time.

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July/August 2017 Fitness Business Canada 13

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