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EVENTS
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Whether you want to try out new
ihrsa 2010
products, learn from the experts or
network with industry peers, this
show has everything you need
T
he 29th Annual IHRSA
International Convention
& Trade Show will take
place on 10–13 March 2010
in San Diego, California, US.
IHRSA 2010 is the premier health club
industry event of the year, connecting
fi tness manufacturers and suppliers with
club operators, fi tness enthusiasts and
speakers from across the globe. It’s the
ideal opportunity to experience the
most innovative equipment, products
and exercise trends fi rst-hand.
Many exhibitors will provide hands-on
opportunities to try their products – in
group classes and one-on-one sessions,
as well as during the event’s popular
Early Morning Workouts – while others
will put on demonstrations as you make
your way across the show fl oor. Many
exhibiting companies are prepared to
offer ‘show-only specials’ on the latest
equipment, supplies and services, helping
you and your business to successfully
compete in today’s market.
keynotes and seminars
IHRSA 2010 has an impressive line-up of IHRSA 2010: A chance to experience equipment, products and trends fi rst-hand
keynote speakers including Malcolm
Gladwell, the best-selling author and released at IHRSA 2010 in a panel ‘Augie’s Army’ and the Muscular
staff writer for The New Yorker Magazine, presentation on Saturday 13 March Dystrophy Association and joined MDA’s
who will present his Precor-sponsored entitled “Green practices and the Augie’s Quest to fight A.L.S. by hosting a
session – “Outliers: Why are people fi tness business – a natural partnership”, ‘Zumbathon’ at IHRSA 2010. The event
successful?” – on Thursday 11 March. sponsored by The Green Revolution. will take place on 11 March from
Meanwhile Chip Heath, best-selling This year’s programming includes 6.30pm–8.00pm. Donations are
author and professor of organisational a superb array of topic areas to help requested for participation –either
behaviour at Stanford University’s clubs achieve their business goals, early-bird registration for US$25 or
graduate school of business, will present including: Fitness & Personal Training, onsite registration for US$35.
“Switch: How to change things when Health Promotion & Wellness, For veterans and newcomers alike,
change is hard” on Friday 12 March, Human Resources, Innovations & IHRSA 2010 promises to be a one-stop-
sponsored by Technogym. Opportunities, Legal & Legislative, shop to learn, network and participate
Also, IHRSA recently released Management & Operations, Marketing, in the biggest fi tness event of the year.
the results of its fi rst ever Green/ Membership Growth & Retention,
Sustainability Survey. The purpose of Programming, and Supplier Seminars.
the survey was to gain insight into the
DETAILS
opinions and practices of health, racquet augie’s quest
and sportsclub operators regarding An exciting new event this year will be Dates: 10–13 March 2010
environmental sustainability, as well Join the Party™ – a Zumbathon® event Location: San Diego, California, US
as its associated business implications. for MDA’s Augie’s Quest. Beto Perez, Venue: San Diego
More than 130 participants provided co-founder of the Zumba® programme, Convention Center
data for the survey. Full results, with together with the Zumba Fitness Family Contact: www.ihrsa.org/convention
extended analysis, will be offi cially of Instructors, have teamed up with
march 2010 © cybertrek 2010 Read Health Club Management online 77
healthclubmanagement.co.uk/digital
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