PSIA-AASI FINANCIAL MANAGEMENT ENHANCES EDUCATION, MEMBER BENEFITS
%\ :DOW &RLQHU 36Ζ$ $$6Ζ 7UHDVXUHU fellow W amazing experiences for
ith the 2016-17 ski and snowboard season underway, you and your instructors are busy creating students. PSIA-
AASI works behind the scenes to guide and support your success on snow, through sound fi nancial management with member needs top of mind. T rough responsible fi nancial stewardship, your association realized signifi cant savings and made solid investments in member benefi ts, education resources, and PSIA-AASI’s overall bottom line in fi scal year 2015-16.
Here are some of the highlights: QMembership totals set a record (as of June 30, 2015) of 32,496
QT e PSIA-AASI Education Foundation received Interski donations totaling $63,584 to support attendance of the PSIA-AASI Team at Interski 2015 in Ushuaia, Argentina. T e invaluable educational content generated for and brought back from that important event still reverberates through the association’s communication channels, education programs, and outreach to members (and will for years to come).
QA new cross country technical manual and new alpine and snowboard handbooks – all produced in print and digital format with access to supplemental video – as well as new Tip of the Day cards and the Fundamental Mechanics of Alpine Skiing across Adaptive Disciplines guide
INCOME • Dues
• Catalog Sales • Sponsorships • Publications
• Courses/Seminars • Interest/Misc.
• Assets released from restriction
EXPENSE • Personnel
• Cost of goods sold
• Education Seminars/Projects • General/Administrative • Marketing/Meetings
• 0DJD]LQH • Depreciation (non-cash)/Misc.
QT e association continued its support of Learn to Ski and Snowboard Month, with event organizers reporting the best-ever participation with more than 165,000 lessons given through the program in 2016. In the program’s eight- year history, 770,000 children and adults have been inspired to take lessons in the month of January.
gave instructors great new tools for supporting professional development and teaching top-notch lessons.
Q PSIA-AASI continued its educational off erings to members with daily news on its website (T
eSnowPros.org), social media posts, and a bi-weekly e-newsletter to members.
SHORT TERM AND LONG TERM PLANNING
T e PSIA-AASI Board of Directors focuses on member needs through short-term and long- range planning that keeps costs reasonable while providing services and resources that support you. T e board has taken care to develop resources wisely, cut expenses where prudent, and raise non-dues revenue through sponsorships, donations, and grants. T e following information on how dues
income and non-dues revenue supported PSIA-AASI programs, services, and resources is drawn from an independent auditor’s consolidated report of PSIA-AASI and the PSIA-AASI Education Foundation
$1,901,719 49.8% $810,283
21.2%
$627,039 16.4% $26,375 .7% $321,400 8.4% $134,961 3.5% $73,584
$3,821,777
1.8% 100%
$1,358,997 33.6% $610,688 $480,080
15.1% 11.9%
$985,946 24.4% $165,260 4.1%
$242,996 6% $4,043,888 100% 78 | 32 DEGREES • WINTER 2017 INCOME
(the Foundation) for the 2015-16 fi scal year that began July 1, 2015 and ended June 30, 2016. All fi gures show combined gross income and expenses for PSIA-AASI and the Foundation.
FINANCING MEMBER PROGRAMS
PSIA-AASI exists to support your personal and professional development, through education materials (including manuals, handbooks, free Tip of the Day cards, and 32 Degrees magazine), events such as National Academy, and division-run events/clinics, to name a few. T e accompanying fi nancial charts help illustrate the ensuing discussion about how revenue is generated and distributed.
REVENUE Revenue for the 2015-16 fi scal year was up 8.4 percent from the previous year: $4,143,180 in 2015-16, compared to $3,821,777 in 2014-15. T ese fi gures refl ect gross revenue to the association. Membership contributed 51.2 cents
for every dollar of PSIA-AASI’s total income, which means that non-dues revenue accounted for the other 48.8 cents, generated through sales of catalog items (17.1 cents), sponsorship revenue (16.5 cents), advertising (.6 cents), and education seminars (9.3 cents). Interest and miscellaneous revenue represented 3.5 cents. Funds made available from grants
EXPENSE
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