AIR CONDITIONING
The ‘other’ side of the story
Tim Boxall, technical sales support manager at Gree UK looks at the opportunities offered by SME customers.
I
am writing this on the hottest day of the year so far and I know both you and we are taking thousands of calls from the owners of small to medium sized businesses who are facing a revolt from their workers, who drive into work in their air-conditioned cars, just to swelter all day in the office or workshop. Even opening all the windows, assuming you can put up with the external noise and pollution, cannot alleviate the situation. The problem is, we all know that while this provides a welcome temporary boost to business, there are not enough engineers available to deal
50 August 2017
with this glut of potential installations and, when the weather starts to cool down, the enquiries will dry up and those on the waiting list will have second thoughts. Making a suggestion to arrange an installation later in the year seldom gets a positive response. Reminding them that air conditioning actually heats as well as cools hardly ever cuts any ice either, as they will normally already have heating.
However, if the air conditioning market is going to grow faster than it is at the moment, we cannot ignore this sector of potential customers.
Generally speaking, no modern office development, luxury apartment block, retail complex or major industrial facility is constructed these days without air conditioning as an integral part, helped by heat pumps and heat recovery. The planners of these larger projects are also discovering the benefits of using air conditioning as a primary form of heating, thanks, in part, to the heat pump being classified as a renewable energy source, meaning its installation costs can be offset against corporation tax. However, for many owners of
www.acr-news.com
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76
