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Show Guide


Study Case


David O’Donnell, Anytime Fitness


Ex-accountant flexes fitness franchise muscles


Find the perfect franchise at The British Franchise Exhibition at Manchester’s EventCity on 16 and 17 June


D


avid O’Donnell from Tooting, London, went from number cruncher to gym owner after being inspired by Anytime Fitness at The National Franchise Exhibition. After a


decade in finance, David realised that he wanted a job that would benefit others as well as himself. Leaving his successful career in accountancy behind him, the 33 year old began looking for a new business opportunity.


David visited the exhibition and was immediately drawn to the official sponsors of the exhibition: number-one global franchise*, Anytime Fitness. The combination of working with a proven business model and the chance to play a part in promoting health and fitness within his local community was exactly what David wanted in a business.


He explains: “When I found Anytime Fitness, I was interested because it was a chance to provide something useful for a local community. Equally crucial was the sound business model in an industry that grew throughout the recession and is continuing to grow now. You have a model that has been perfected many times and has been proven to work.” Aside from enjoying a club that’s reporting excellent profits and


earning a glowing reputation in the local community, David identifies the great work-life balance as a benefit of running his own franchise. He comments: “Being able to work when I want and meet a diverse set of people is great. I am able to get all the administrative jobs done from the comfort of my own home and then head down to


20 | BusinessFranchise.com | April 2017


the club in the afternoon. This model gives me the freedom to enjoy my time at the club and talk to members about the progress they’re making by coming to my club.” Following the success of his Tooting branch, David has recently opened a second club in Ladbroke Grove – Anytime Fitness’ 100th UK club. He adds: “Anytime Fitness has created a very equitable system of costs and processes. It’s great that it helps local people, but it’s attractive because it works financially. I am already aspiring to open my third branch in the next few years. Starting your own club is not for everyone and it’s not as hands-off as you might imagine, but if you follow the model and get it right then it’s very rewarding.” Anytime Fitness will be exhibiting at The British Franchise Exhibition, which will take place over 16 and 17 June at EventCity in Manchester.


Alongside fitness franchises, there will be excellent opportunities on offer within a variety of sectors, including food and drink, property, leisure and care. Visitors will be able to receive free impartial advice from industry experts and take advantage of over 40 educational seminars.


The British Franchise Exhibition takes place at EventCity, Manchester, on 16 and 17 June. Visitors can gain free entry by registering online at FranchiseInfo.co.uk


TICKET LINE 020 8394 5294 WEBSITE www.FranchiseInfo.co.uk


*2016 Franchise 500


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