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APRIL 2017


ActionCOACH signs exclusive deal with Engage and Grow


n ActionCOACH has secured an exclusive UK deal with Engage and Grow, a pioneering employee engagement programme provider. Inspired by recent fi ndings from Deloitte that show that engagement is the key element every business needs to be successful, the business coaching franchise is giving its franchisees the chance to deliver the programme to their employees. Richard Maloney, CEO and founder of


Richard Maloney


Engage and Grow, said: “We’re pioneering a new way to create to advance your systems, behaviour and culture. It’s not coaching and it’s not training; it’s a facilitation of change.” In just a year, the company has expanded from four coaches to 94, and is now based in 15 countries, working across government, health and banking, as well as with tradespeople and entrepreneurs. However, in the UK, Engage and Grow coaches will be


exclusively found at ActionCOACH. “Unlike traditional employee and leadership training, no pens and paper are required,” Richard added. “Traditional training is over. People’s brains are full. They go to a one-day workshop and retain that information for a couple of days afterwards, then it’s gone”. Engage and Grow coaches attend a


client’s site for one hour each week for 12 weeks to build leaders in their own location. This approach has resulted in a 300 per cent increase in engagement. “We take them on a journey and we get them to own their whole work environment in a way that’s empowering and creative. It’s a great model for millennials and older generations to connect and to expand,” Richard explained.


“Every business has a heart and a brain. The brain is the business’ systems, programmes and predictions, and its heart is the business’ relationships, communications, culture and leadership. At the business’ core, we open up the hearts of a business by helping people to understand themselves and each other better.”


It could be you!


n Şevki Dilmaç became a Simit Sarayı franchisee in 2006 and currently operates nine stores. He said: “Simit Sarayı is an innovative, growing brand with the vision of expanding internationally and I believed in its potential. Their story was appealing and the brand was off ering unique products and experience. The franchise team was supportive and put me in the right direction. “Simit Sarayı off ers unique tastes,


from simit to pastries, cookies and cakes. The perfect mix of traditional products and global bakery treats, as well as an aff ordable price strategy, is what diff erentiates the business from its competitors. On the investment side, there are two diff erent investment


options and operational systems. “The key to the success of Simit Sarayı franchisees is ongoing support. The Simit Sarayı franchising system is designed to guide the investor in every aspect. The system supports all services such as location feasibility, concept management, architectural projects, training, HR, and communication issues. “I had owned bakery stores for 35 years before Simit Sarayı and always had operational problems such as fi nding qualifi ed staff , which I don’t have now. Simit Sarayı’s production facility is entirely equipped with the latest technology that allows products to be made to the highest quality.


“When I opened my fi rst store, I was told the return on investment was expected to be reached after around three years. However, I managed to achieve this in 26 months. “If you are looking to invest in a growing brand that off ers continued


support and treats its franchisee as part of the family, then you should invest in Simit Sarayı.”


Şevki Dilmaç


April 2017 | BusinessFranchise.com | 11


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