068 PROJECT / QELA, DOHA, QATAR
The VIP fitting rooms employ various lighting elements. The mirrors have integrated full height lighting, while pinhole spotlights above the mirror pick out fabric textures and jewellery. A white colour tuning ceiling feature provides general lighting to the customer and this can provide a cool white daylight effect and a warm white evening effect through soft dimming. Perimeter covelighting from EcoSense provides a soft ambience and highlights feature walls and curtains.
the RCL iDirect control system and the Lu- tron system designed to communicate with each other, so providing further flexibility. RCL fixtures use high power CREE modules to cater for the high ceilings, with vari- ous beam angles utilised. Other LED light sources included the GE Punch modules for the same reasons. Elsewhere Xicato Artist modules are used for normal ceiling heights. General architectural lighting includes integrated perimeter cove lighting to wash feature wall panels and curtains, and concealed uplighting to the feature dome ceiling in the atrium.
For the jewellery displays, custom designed podiums and wall cases were developed. The glass podiums contain a very slim profile at the top, housing Sub-Zero Lighting fibre-optic end fittings with 90 degree mirrors. For the wall units, again top lighting and low level uplighting is provided by fibre-optics with linear LED to wash the back panel. Light sources are 250 watts metal halide with white colour tuning and
DEUTSCH
QELA, die erste einer Reihe von Modeboutiquen, die von der Qatar Luxury Group geplant sind, befind- et sich auf der Pearl, der künstlichen Luxusinsel von Katar, und bietet fein gearbeitete Lederwaren, Schuhe, Schmuckwaren und maßgeschneiderte Damenbekleidung. Dies ist der Start für Katars erste einheimische internationale Marke, die sich durch klassische Linien und dezente arabische Einflüsse auszeichnet.
Die nur mit LED realisierte Beleuchtung durch das britische Unternehmen Dpa Lighting Design verwen- det hochmoderne Beleuchtungskörper, die durch das Personal von der Shop-Etage aus gesteuert werden, indem eine einfache, tragbare Fernbedienung und eine spezielle iPad-App namens iDirect, die durch Re- mote Controlled Lighting (RCL) kreiert worden ist, be- nutzt werden. Die gesamte restliche allgemeine und architektonische Beleuchtung sowie die der Verkaufs- räume wird über ein Lutron Szenografie-System mit richtungsweisender Einstellung mit iDirect gesteuert. Zahlreiche Szenarien sind bedarfsgerecht program- miert. Sowohl das RCL iDirect Steuersystem wie auch
dimmer wheels. Typical illuminance values at the base surface are 8500 lux horizontal and 3500 lux vertical.
Though warm white is used throughout the store, a separately controlled, cool white spotlight is used above the jewellery con- sultation desk, so deliver maximum impact for the silver and diamonds pieces being viewed.
In the fitting rooms there are ceiling fea- tures over the mirrors with colour tuning white light, narrow beam pinhole accent lights from Lucent to pick out fabric tex- tures, and with integrated mirror lighting. This is supplemented with perimeter cove lighting to wash curtains and decorative feature lighting. With the successful launch of QELA in Doha, the Qatar Luxury Group now plans to expand the brand into Europe and has al- ready announced Paris as the next boutique location.
www.dpalighting.com
PROJECT DETAILS
QELA, The Pearl, Doha, Qatar Client: Qatar Luxury Group Interior Architects: UXUS Design Lighting Design: dpa lighting design
LIGHTING SPECIFIED
RCL - track mounted and ceiling recessed downlights with high power LED light source
Lucent Lighting - ceiling recessed pinhole downlights Ecosense – linear wall / curtain graze, coffer uplighting, and stretched ceiling backlighting Lumino – miniature LED striplight
Cube Lighting – ceiling recessed miniature downlights and floor recessed uplights
acdc – Small vitrine downlighting Altman – framing projectors
Sub-Zero Lighting – fibre-optics to jewellery podiums and vitrines
Lutron – lighting control system RCL - iDirect control system via iPad for RCL luminaires
das Lutron-System sind so konzipiert, dass sie für mehr Flexibilität miteinander kommunizieren können. Die Beleuchtung der gesamten Häuserfassade mit Ausnahme der Schmuckkästchen und der dekorativen Beschläge ist auf LED-Basis und dimmbar. Dies ver- schafft diesem Projekt erhebliche energiesparende Eigenschaften. BOH-Beleuchtung ist normalerweise auf Leuchtstoff-Basis, mit Ausnahme in den Grenz- bereichen.
ITALIANO
QELA, la prima di una serie di negozi di moda pianifi- cati dal Gruppo Qatar Lusso, è posizionata su la Pearl, la prima isola del lusso costruita dall’uomo in Qatar ed offre prodotti di pelle finemente realizzati, gioielli e alta moda da donna, su misura. E’ il trampolino di lancio per la prima firma originaria del Qatar diffusa a livello mondiale, caratterizzata da linee classiche e dal sobrio influsso di sapore arabeggiante. L’illuminazione, totalmente realizzata con LED dalla dpa progettazione di illuminazione con base nel Reg- no Unito, presenta installazioni d’avanguardia che vengono azionate dal personale direttamente dal ne- gozio per mezzo di un semplice telecomando manuale
ed una speciale applicazione iPad creata dalla RCL (Illuminazione Telecomandata), denominata iDirect. Tutto il restante supporto generale di illuminazi- one, quello architettonico e la distribuzione luce dei particolari sono controllati per mezzo di un sistema scenografico Lutron con variazione direzionale realiz- zata per mezzo di iDirect. Un certo numero di scenari sono programmati, come da richiesta. Sia il sistema di controllo RCL iDirect che quello Lutron sono proget- tati per comunicare fra loro allo scopo di acquisire ulteriore flessibilità. Tutte le illuminazioni degli spazi d’ingresso, tranne le vetrine delle gioiellerie e le in- stallazioni decorative sono realizzate a base di LED e sono realizzati a luminosità attenuabile. Ciò fornisce al progetto notevoli qualità legate al risparmio en- ergetico. L’illuminazione BOH è generalmente basata sulla fluorescenza tranne che in corrispondenza degli ingressi.
ESPAÑOL
QELA, la primera de una serie de boutiques de moda planificadas por Qatar Luxury Group, se encuentra en La Perla, la isla artificial de lujo de Catar, y ofrece artículos de cuero creados con elegancia, zapatos,
joyas y moda femenina hecha a medida. Es el punto de partida para la primera marca mundial originaria de Catar, caracterizada por líneas clásicas y sencillas influencias árabes.
La iluminación basada totalmente en LEDs de la em- presa dpa lighting design con sede en Reino Unido utiliza dispositivos de vanguardia, operados por el personal de la tienda mediante un sencillo control remoto de mano y una app especial para iPad creada por Remote Controlled Lighting (RCL), llamada iDi- rect. El resto de iluminación general, arquitectónica y de los mostradores de la tienda se controla a través de un sistema de ajuste escénico de Lutron con ajustes direccionales mediante iDirect. Se pueden programar una serie de escenas según sea necesario. Tanto el sistema de control iDirect de RCL como el sistema Lutron están diseñados para comunicarse entre ellos para una mayor flexibilidad. Toda la iluminación frontal, excepto las cajas de joy- ería y los accesorios decorativos, se basa en LEDs y es regulable. Esto proporciona al proyecto unas cual- idades de ahorro energético importantes. La ilumi- nación BOH se basa normalmente en fluorescentes, excepto en las entradas.
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