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YOUNG ENTREPRENEUR Kimberly Hughes


Business Mixed with Social? Yes, it’s a Necessity! Times They Are a Changin’


come across several clients who have removed their websites completely to gain a social media only presence.


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While I don’t recommend this, it does truly show the trends in online presence. You obviously want to be seen where people are and there is absolutely no better place to be seen than on social media networks!


In writing this month’s column, I had to laugh at


my progress through the online world. In the mid- 90s when my attachment began, I remember fondly


when chatting and being a part of


online forums was revolutionary. I also remember dial-up internet connections;


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learly, it is not enough to update your website anymore; in fact, I have


what a treat that was! I cannot tell you how many nights I heard, ‘KIMBERLY KRISTIN! Get off the computer; I need to make a call!’ For the vast portion of online users, that is no longer a problem and chatting and email are only a portion of the work we do online. From paying bills, to becoming an ordained minister, to searching for the man or woman of your dreams, the online world has captivated us.


Or how about this - Remember when you use to Google a person before you had an introductory meeting with someone or interviewed a new employee? Well, now people (me included) are searching for people to gain insight on Facebook. I recently did this a few weeks back after sifting through intern resumes for the fall semester. After browsing around Facebook and looking over some pages, I was able to ixnay several candidates based on their less than stellar behavior online.


MORE INFO 704events


www.704events.com 704.281.4482


kim@704events.com


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