| Innovations | What’s New American Council on Exercise
» The American Council on Exercise (ACE) has expanded its “Find an ACE Trainer” initiative within the AARP Fitness & Wellness Program for AARP members. Now, AARP members receive a 20% discount on personal fitness and group exercise programs with qualified ACE-certified fitness professionals in their
local area. They can also select a discounted one-on-one session with a trainer, or participate with friends and family in semi-private or group fitness classes. Additionally, AARP members receive a 20% discount on all ACE materials if they’re interested in becoming an ACE-certified professional. For more information, contact the company at 800-825-3636;
www.acefitness.org.—|
Body Training Systems
» World Gym International and Body Training Systems (BTS) have launched the new World Group X program, which combines BTS programming with World Gym branding. With BTS driving World Group X, every World Gym member and guest receives the highest-quality group exercise experience. World Gym International and BTS are offering World Gym franchisees seven programs, branded as Pumping Iron, Power Kick, Spotlight Cycle, Inner Strength, Superstar Step, Cardio Dance, and Total Body. Each franchisee is supported with instructor training, group exercise management coaching, and sales and marketing coaching. For more information, contact the company at 800-729-7837;
www.bodytrainingsystems.com. —|
Flexi-Sports GmbH
Les Mills focuses on core in CX30
» Les Mills International
» Les Mills International has created its 10th prechoreographed program, CX30, a 30-minute core-training workout that combines the best of a group fitness class and personal training session. “CX30 is based on scientific research that confirms that an integrated approach to training muscles is just as effective as isolation exercises,” says Les Mills CEO Phillip Mills. “This routine develops the muscular slings that connect the upper body to the lower body, improving functional strength and helping to prevent injuries.” A new CX30 class is released every three months with fresh music and choreography. For more information, contact the company at 888-669-8876;
www.lesmills.com.—|
» The XCO-TRAINER from Flexi-Sports GmbH is an innovative physical therapy accessory. Its anodized alumi- num tube contains a granular substance, which serves as an oscillating mass that increases in direct proportion to the momentum of an exerciser’s swing. When activated by rhythmic, swinging motions, the mass dynamically harnesses the power of the user’s own momentum and provides a powerful counterbalance to the exercise it’s being applied to, thereby increasing the effectiveness of the activity. Ideally, the XCO-TRAINER is used in conjunction with walking, running, or cardio workouts. For more information, contact the company at +49-89-450-2870;
www.flexi-sports.com. —|
XCO-Trainer by Flexi-Sports
www.
ihrsa.org | MAY 2011 | Club Business Internat ional 61
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