| News & Know How | On The Move Club Openings Connecticut Home to Eighth Crunch Franchise
Crunch Fitness, the gym chain known for its unique approach to fusing fitness and entertainment, recently opened its newest franchise location in Norwalk, Connecticut. Crunch Norwalk, the brand’s eighth franchise club, occupies the entire 20,000- square-foot second floor of a building, housing more than 80 cardio machines, expert personal trainers, a group fitness studio, brand-new locker rooms, and of course, Crunch’s signature group classes, which include BodyWeb with TRX, Tread and Shred, and Yoga Body Sculpt, to name a few. “With the diverse population
Crunch in Connecticut
of families, young professionals, and students, Norwalk is the perfect place to open our first Crunch franchise,” said Kristen Oddi, owner of the Norwalk location. —|
Movers and Shakers Special Events
Ali Vincent flashes a “V” at MAC The Biggest Winner Visits Michigan Athletic Club
The first woman ever to win the weight-loss reality TV show The Biggest Loser recently made a special appearance at the Sparrow Michigan Athletic Club (MAC) in East Lansing, Michigan. Ali Vincent, who dropped from 234 pounds to a sleek 122 pounds on the show, was once a nationally ranked synchronized swimmer who gained weight after leaving the sport. “I got fat five pounds at a time,” said Vincent. On The Biggest
Loser, she followed a healthy diet and exercised for up to eight hours a day with trainer Jillian Michaels. She was able to shed almost half her body weight. Vincent led a group-cycling class at the MAC facility and
shared her inspirational story with members at a meet-and- greet reception. “I’m going to continue to go for what I want,” she said. “My physical being is a direct representation of how I feel inside, which is strong, confident, and beautiful.” —|
Paul Barron
Paul Barron Named Chief Information Officer at TSI
> Town Sports International Holdings, Inc. (TSI), a leading owner and operator of fitness clubs in the Northeast and Mid-Atlantic regions of the U.S., recently announced the appointment of Paul Barron as Chief Information Officer. He will be responsible for developing and driving infor- mation strategy and innovation, reporting directly to CEO Robert Giardina. Previously, Barron worked for Newmar- ket International, managing information development and implementation. —|
30 Club Business Internat ional Mark Fisher
Sport & Health Promotes Mark Fisher to CEO
> Sport & Health, Washington, D.C.’s largest family of full- service health clubs and spas, recently announced the promotion of Mark Fisher to CEO. Fisher replaces Jonathan Adler, who will remain vice chairman, focusing on business development. Fisher, who’s served as president and COO for the last three years, implemented a $25-million capital improvement program aimed at renovation and club openings, while reorganizing operational structure and sales strategies. —|
| MAY 2011 | www.
ihrsa.org Elite Clubs Eat, Pray, Love, and Get Committed
Elite Sports Clubs, the Milwaukee, Wisconsin-based chain of premier tennis and fitness facilities, recently held an event called “Eat, Pray, Love, and Get Committed,” a fun-filled afternoon featuring Elizabeth Gilbert, bestselling author of Eat, Pray, Love and the follow-up book, Committed.
Attendees flocked Elite devotees
to the new Elite Sports Club in Mequon to hear Gilbert speak and par- ticipate in a discussion of her new book. Playing off of the title of the author’s first book, the club offered partici- pants the opportunity to eat—sample food
and witness cooking demonstrations from top restaurants in the area; pray—participate in a yoga class with almost 200 other members; and love—win romantic getaways and date packages in a raffle and a silent auction. Guests were also encouraged to use the club’s facilities for free. —|
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