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MEDICAL SPA CHARLOTTE GREENWOOD » JOURNALIST » SPA BUSINESS


CHARLOTTE SENIOR » JOURNALIST » SPA BUSINESS


QUALITY OF LIFE A


The Longevity Wellness Resort has teamed up with La Clinique de Paris to create Portugal’s fi rst medical, age-management spa in a luxury hotel environment. We fi nd out more


s the fi rst of its kind in Por- tugal, the five-star €55m (us$75m, £46m) Longevity Wellness Resort Monchique (LWRM) which opened in


July 2010, has a lot to prove. Its off ering is ambitious and comprehensive, aiming to introduce a preventative approach to well- ness that clients can adopt for their entire lives. Spa director Teresa Malheiro says: “Our concept is completely unique – off ering such a tailor-made, medical approach in a luxury hotel. We don’t do ‘standard’ here.” Located 45 minutes from Faro airport, nes-


tled into the mountainous nature reserve of Monchique, the resort boasts a 195-suite condo-hotel, a restaurant by celebrity chef Olivier Da Costa and an 850sq m (9,149sq ſt ), €1.5m (us$2m, £1.3m) medical spa. T e spa is divided into three distinct areas. Medical Evaluation has three consulting


rooms and Aesthetics contains two rooms for beauty and rejuvenation treatments – such as light therapy, skin resurfacing and oxygen therapy – and one for biophysical examina- tions. Nearby is a Zen Room for meditation and fi tness classes. T e third, Relaxation, is the main area and this houses a hydrother- apy room, a Turkish bath, a sauna, an indoor pool and fi ve treatment rooms (for therapies by Elemis), plus a Technogym gym.


DREAM TEAM LWRM is managed by the Longevity Group


– a Portuguese real-estate fi rm – and it’s clear that the team driving it is committed to an almost utopian vision of better health for today’s society. Key players CEO Nazir Sacoor; medical director Dr Antonio Boa- viada; and Malheiro all have a stake in the company, while Sacoor is a major share- holder in all Longevity Group businesses.


48 Read Spa Business online spabusiness.com / digital


T e luxury resort is surrounded by mountains and has an unpolluted microclimate


Sacoor, who previously lived in Can-


ada and worked in fi nance, was inspired to change career by leading wellness spas such as Canyon Ranch (see sb07/1 p24), Alive resort in Canada and SHA in Spain (see sb09/2, p38). He worked with Malheiro over four years to develop the LWRM concept. Malheiro, a spa consultant since 1989, had failed in the past to create her own integrated wellness facility due to costly requirements, such as cutting-edge equipment. Malheiro put Sacoor in touch with Dr


Boaviada, a specialist in preventative and aes- thetic medicine. She also introduced him to Dr Claude Chauchard, an expert in prevent- ative medicine and total ageing management who founded La Clinique de Paris (LCDP) anti-ageing clinic in France (see p50). T e Longevity Medical Spa by La Clinique de Paris (the offi cial name for LWRM’s spa) is the fi rst in a joint venture between Chauchard and the Longevity Group where the aim is to develop a network of resort-based or standalone med- ical spas within Portugal and abroad. Malheiro says: “I dreamt about this


concept for years and now we’ve done it. Although it’s a big challenge, we’re all so pas- sionate about it. We’re really excited and I


SPA BUSINESS 1 2011 ©Cybertrek 2011


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