prevention of ageing and protecting from aggressors. The brand will also show of its brand new Oressence Energy treatment, a signature made-to-measure treatment using its Aromaplastie mask in which therapists are trained to blend oils to suit each client’s needs.
Clarins will be showing its
innovations in both skincare and make-up including the new Anti- Pollution Cleansing Cream and Instant Light Radiance Boosting Complexion Base. Shimmer and tan will also be important for the brand next year as it debuts its made-to- measure self-tan product Radiance- Plus Golden Glow Booster, tanning drops that can be added to skincare.
Visitors will be able to get their hands on OPI’s latest spring/summer collection, Brazil, bringing 12 colours in both traditional lacquer and GelColour. CND will also unveil the summer collection, Paradise, available in both Shellac and Vinylux, including vibrant blues and burnt oranges for summer-ready nails.
For those looking for new equipment and machines to expand their salon offering, The Carlton Group will showcase its latest machine, the Derma3cope, which combines diamond peeling, microcurrent and colour therapy and provides some 16 anti- ageing treatments whilst LPG will demonstrate its range of machines and the new Ergolift treatment head, which yield results without introducing electrical currents into the body.
Improve your business potential
The show will offer two days of networking, expert advice and education, ranging from the Professional Spa & Wellness Convention to the IMF Conference and the new seminar programme offering.
Featuring a packed programme of
international speakers from some of the biggest spa groups in the world, the Professional Spa and Wellness Convention is back. Topics under the spotlight will include spa design, social media for customer engagement, the first days of the spa, and introducing medical aesthetics into the business.
Bringing manufacturers and
distributors together, the International Manufacturers and Distributors Forum (IMF) will also return to ExCeL promising two days of debates and expert talks addressing key issues from both the manufacturer and distributor’s point of view to help them secure and develop relationships and resolve any challenges they are currently facing.
Browse the opportunities to update
your knowledge on trends, business, management, retail and more with Professional Beauty’s wide programme of seminars and panel sessions offering business tips and insights into the latest treatment trends.
Book your seminar for just £5 at
www.professionalbeauty.co.uk/ conferences
LONDON 23 - 24 FEB 2014
FREE TICKETS
@pro_beauty professionalbeautyuk probeauty probeauty
Free workshops are also available
on two stages, where visitors can learn from the experts behind the brands at the show via live demonstrations.
Visit
www.professionalbeauty.co.uk/ conferences for the full programme.
Be the best in the industry
The show will host two competitions, the International Nail Championships and the Warpaint Make-Up Competition, catering for both students and professionals.
Back at the industry’s leading
trade show for another year, the International Nail Championship will be showcasing the talent of some of the country’s finest technicians. Sunday February 23 will host the bulk of the competition, with established techs showing off their skills in categories such as traditional salon nail, to one-stroke nail art. The following day will see emerging techs and artists competing in the Nail Starters categories.
For themake-up artists out
there, the Warpaint Make-up Competition always sees an impressive range of innovative and dynamic looks, demonstrating a host of advanced skills in make-up application and artistry.
Register now at
www.professionalbeauty.co.uk/ competition.
Pre-register online for your free ticket Entry to Professional Beauty London 2014 is free for visitors who register in advance. Avoid the £20 entry fee on the door and pre-register online at
www.professionalbeauty.co.uk/london quoting code GN5
GUILD NEWS 133
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