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movers&shakers edited by Kate Hamilton (kh@globespanmedia.com)


Croudace Homes Group – Russell Denness Croudace Homes Group, the Caterham-based privately owned housebuilder, has announced the planned retirement of its chief executive, Andy Yallop, who has held the position since 2006. Yallop will leave the company at the end of the year and be replaced by Russell Denness (right), who is currently managing director of Croudace Homes. Denness is a chartered builder and chartered surveyor. Following graduation, he joined Croudace in 1984 as an assistant site manager in the Construction division gaining a wide experience of commercial and housing developments. He became a business development manager in the Partnership housing division in 1994, sales and marketing director of Croudace Homes in 2001, then commercial director in 2003 before becoming managing director of Croudace Homes in 2006. Throughout his career he has fervently believed in the primary importance of the customer, reflected in the emphasis he


Persimmon Homes Southern – Jon Fletcher


Jon Fletcher has taken over the helm at Persimmon Homes Southern after joining the company from Taylor Wimpey, where he had been managing director of the Oxford region for seven years. “There is a real opportunity here to grow the business not only in terms of the standard product but the top-end product as well,” said Fletcher. “There has been a slight realigning of our boundaries, which mean both Newbury and Reading have now come into the region, which will help with growth.” Fletcher, who also worked as development director and land director during his time with Taylor Wimpey, said a new management team was now in place to drive the business forward. New appointments include construction director Bob Murrell and head of sales Sharon Eldred. “Quality is still what counts as far as the customer is concerned and I want to make sure we deliver both an excellent customer journey and a quality home on time, every time,” he added.


puts on the quality of the Croudace product and service. “I assume my stewardship of the Croudace Homes Group at an exciting juncture,” commented Denness. “Under Andy’s leadership we have put in place the land, finance and people to grow the business in what promises to be more favourable conditions. In doing so, we will bring our considerable knowledge and experience to bear in helping to build the new homes urgently needed for the nation’s social and economic wellbeing. Croudace has established an enviable reputation for the quality of its homes and the service it provides to its customers, and these will remain key objectives for the Group.”


Barratt Homes –Jack


Robinson Barratt Homes West Midlands has recently appointed a new sales adviser in Telford as the demand for quality new homes in the


Midlands continues to rise. The housebuilder, based in Halesowen, has added Jack Robinson to its sales team at the Lawley Rise development in Lawley Village. Graydon Worthing, sales director for Barratt West Midlands, commented: “Jack is a superb addition to our expanding team, and we have been really pleased with the start he has made. In return for the hard work and determination of our employees we provide full training, a fantastic support team and we offer them the chance to play a really rewarding role in our company.”


Morpheus – Charu Gandhi Morpheus has appointed Charu Gandhi as head of design. Gandhi joins from Candy & Candy, where she was a key member of the private commissions design team and is highly experienced in delivering exquisite residential interiors for prestigious international residential projects, including One Hyde Park: The Residences at Mandarin Oriental. Gandhi was educated at the Architectural Association where she later went on to teach, before joining the London office of Allies and Morrison in 2006. During her time at this renowned architectural practice she worked on a number of landmark international projects, including the Qatar National Library in Doha as well as premium hotel and spa brand projects across Asia and the UAE. Her work has also included the masterplan for the 2012 London Olympic Games. “I am thrilled to be joining such an established and successful team and I look forward to securing new and interesting projects in the UK and overseas,” she said. “Morpheus matches my ambition of wanting to deliver the very best-in-class design services to our clients and, in turn, create truly exceptional homes.”


Square Bay –Keith Ireland Square Bay, the privately funded developer, has appointed Keith Ireland as a director. Ireland will be responsible for the unconditional purchase of residential and mixed-use sites; he joins from Urban Redevelopments where he was part-owner and performed a similar role. He was previously managing director of Thirlstone Homes, part of the Berkeley Group. “This is a wonderful opportunity and it’s an exciting time to be joining the company as we seek to acquire further brownfield sites in the south of England,” he said. Meanwhile, Markham Hanson, director of Square Bay commented: “Keith is the perfect addition to our team. He brings sound knowledge and a wealth of relevant experience. I very much look forward to working with him as our portfolio grows.”


showhouse January 2014 | 109


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