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20 EPoS, INSTORE & DIGITAL SIGNAGE


RETAILERS EXPAND CLICK & COLLECT


John Lewis recently added its Waitrose stores to the pick-up locations for its ‘Click & Collect’ service, while Halfords have added another carrier to its equivalent store-based service. As a result, John Lewis now uses


MetaPack to not only manage the deliveries to 38 John Lewis stores but also the 194 Waitrose retail outlets. Halfords, which operates a similar service through MetaPack, has added another carrier to help meet the growing demand for this delivery option. In 2008 John Lewis pioneered the


first Click & Collect service run through MetaPack and it now represents over 40% of its online delivery, which is its fastest growing delivery channel.Orders placed before 7pm can be collected from their nominated outlet after 2pm the next day. John Lewis is also currently in talks to expand the service even further, offering corner shops as pick-up points. John Lewis uses its own fleet to fulfil


delivery from the warehouse to its stores, along with regular store replenishment deliveries. As these trucks only track loads as a whole, MetaPack designed a label and barcoding system to ensure parcels for collection delivered in this way could be identified and subsequently scanned into the store to confirm arrival. This flexibility also meant that, when the Waitrose stores were added to the Click & Collect locations, they were able to use third- party carriers instead of John Lewis’s own fleet if deemed more economical. In January 2010, building on its hugely


successful ‘Reserve & Collect’ service, Halfords introduced its own ‘free delivery to store’ option for orders placed online. The drop-shipped items were shipped directly from supplier through MetaPack, while the bike and car accessories retailer used its own fleet to deliver items from its warehouse. This delivery option has proved so popular it has now added Parcelforce and UK Mail as additional carriers in MetaPack to ship both from its suppliers and warehouse. This has not only helped meet growing demand, but has improved the delivery times it can offer its customers from three days to the next day.


RETAIL TECHNOLOGY JULY/AUGUST 2012


CONTAINER STORE CUTS SIGNAGE COSTS


Suite signage system from Episys to produce high-quality signage and boost promotional effectiveness and customer service across its estate of over 55 25,000-square-foot stores. The retailer selected the Retail


T


Enterprise Suite solution in order to maintain even greater quality control, while saving both time and money and removing the manual processes that their current system demands. Peggy Doughty, vice president of visual


merchandising at The Container Store, commented: “We have always believed


he Container Store, a US retailer of storage and organisation products, has selected the Retail Enterprise


that our instore product signage serves as a silent salesperson for our customers when they’re not working directly with one of our exper ts. It is a huge focus and time commitment to ensure our signage is where it needs to be, when it needs to be. “The Episys system will allow us


to maintain the quality of signage we demand while also saving our employees a tremendous amount of time by integrating the entire production process – from request to formatting to printing. The ability to batch process will also allow us even better quality controls and we love that the solution offers future enhancements as the needs of our business evolves with growth.”


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