Given the right framework, teenagers in
Africa can be nurtured while still in school to be innovative. The harsh reality is that education itself will be meaningless if it fails to teach you how to apply it in improving your society. Africa and indeed South Africa are fortunate enough to have roughly about 50% of its population below the age of 20 years.
Through SA Teen Entrepreneur Foundation
Zingoni’s dream is to create entrepreneurial programmes, competitions and networks that will penetrate to teenagers into all provinces. The vision of the Foundation is to cultivate and promote the entrepreneurial spirit in all teenagers through seminars, workshops, conferences and exhibitions. They target schools, Universities, Churches and Youth Centres.
Logical Stupidity Peter Greenwall (pictured below left) believes that if entrepreneurship is going to stand a chance of appealing to teenagers then it is going to have to be presented in a language they understand - music, comedy and youth references. Coming from a showbiz background - his musical scores have featured on World Cup opening ceremonies, Miss World Pageants, London musicals and stage shows for corporate events - he is known for his engaging multimedia musical presentations on all aspects of innovation, creative thinking, trend forecasting
Big Dreams Start Young Lydia Zingoni (pictured above right) is Founder and Director of SA Teen Entrepreneur Foundation. She holds several degrees in Economic History, Information management, and marketing. She has worked for several years as an Information specialist in the United Kingdom, Zimbabwe and South Africa. Her last corporate job as CPUT Libraries Director, exposed her to the business formation needs of potential young entrepreneurs. Zingoni has run several businesses of her own in book trade, business information directories, free advertising papers, to internet cafes. Her passion has been and still is to instil the young minds to a culture of entrepreneurship.
and PIFYAFFING: ‘Pulling Ideas From Your Assprations For FINancial Gain’.
Inside the humour Greenwall shows teens how to translate their frustrations, fears, hopes and passions into ideas for products, designs, businesses and low budget marketing strategies i.e. ‘If you are out of whack you’re right on track - big dreams start with teenage angst!’
He does exactly the same thing in the corporate world, but with slightly different examples and references points! His book is called ‘LOGICAL STUPIDITY - INNOVATION by navigating through nonsense’
For speaking engagements:
www.ermcorporate.com/corporate-entertainment/speakers/peter-greenwall.html
48 Management Today | June 2012
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