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Computer 2000 helps you maximise seasonal trends
C
omputer 2000 is renowned for getting great results with its marketing and we have been working hard with key vendor partners on a whole programme of support for independent retailers for the year ahead. We will be making sure that throughout
the year, we’ll be giving you access to the promotions and offers you need to optimise your opportunities.
• Easter – we’ll have special deals and bundles to tempt buyers as the arrival of springtime brings new potential for growth
• Olympics – the games are going to get everyone animated and keen to share in the action – online and on larger HD TVs and home projector screens
• Back to School – as the summertime ebbs and thoughts once again turn to getting down to work, we’ll help you to get schools and parents making the most of their technology choices
• Christmas – gaming and entertainment will still be high on the Christmas wish-list of consumers.
We’ll be producing special guides, a dedicated web portal and information tailored to share all of these seasonal opportunities – and the emphasis will be on information and education to help you sell. Tere will also be access to funding and point of sales materials and a whole lot more.
Closer vendor engagement by us means more marketing funds and openings for you – if you’d like to get involved, please get in touch with the team – email
marketing@computer2000.co.uk to find out how we can help you maximise your sales.
Using data to keep you ahead of the market with GfK
W
e have partnered with GfK Retail and Technology to help you become more effective in the current economic climate and to prepare you for the future. GfK audits markets for IT products; collects sales figures from retailers and
B2B resellers and aggregates the data at product level. Te analysis provides your business with insight on the latest market trends, enabling you to predict or adapt to changes in the market and it is free of charge.
By using GfK data analysis, you can measure market trends against your business strategy, such as:
• Benchmarking
• Competitive analysis • Unit sales performance • Brand growth rates
• Average selling prices • Sales values
• Product growth rates • Sales growth rates
Additional benefits to the data exchange programme are:
• On-site briefing presentation reports from GfK’s data analysts • Monthly editorials with GfK’s reports on the true economic climate • Reports on the latest trends in your chosen category.
We’ll be in contact with you shortly to introduce you to GfK.
Windows 8 gets a new logo
M
icrosoft is adopting a new logo for Windows 8 and saying goodbye to the ‘flag’ icon that has been used since Windows 3.1. Te new graphic
depicts an angled window and harks back to the original logo design for the system as well as reflecting the new Metro interface design.
It’s also emerged that the system is to be shipped with a UK version of English as a display language option. Tis means that all user interface components will be in UK English. As well as the boxed copies shipping in this form, vendors will be able to image PCs with UK English in advance. UK English is also commonly used in countries like Australia, India, Ireland, and South Africa.
Users will also be able to install multiple display languages and switch between them. Computer 2000 is Microsoft’s biggest distribution partner in the UK so, if you want to keep right up to date with all the latest developments and releases from the company, please keep a look-out on the website or get in touch with our Software team – email
software@computer2000.co.uk
Working with more independents to help you grow
C I
omputer 2000 is working closely with many more independent retailers now – and we recently signed an exclusive deal with the
Briganita buying group, which has members all over the UK. If you are a part of the network, get in touch with us and we’ll give you the best possible deals, unrivalled availability and much more. Just email
retail@computer2000.co.uk
Step onto the Credit Elevator
f you are new to Computer 2000 and you meet all the criteria, you can get £5,000 of credit straight away and, simply by reaching a few simple targets in terms
of making payments, elevate your credit limit to as much as £100,000 within just 12 months. Te Credit Elevator scheme is ideal for retailers that have good growth opportunities as it enables you to keep the cash flow moving while taking advantage of the extra potential to sell more – and thus make more profit. If you’d like to know more about the Credit Elevator programme, please get in touch with our Credit Services team – email
credit@computer2000.co.uk
Account Manager 0871 880 3000 (Calls cost 10p per minute plus any network charges) SMB Development Sales 0871 880 3333 (Calls cost 10p per minute plus any network charges)
25 03/12
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