This page contains a Flash digital edition of a book.
30 B 2 B Retail MACHINES


Scientific goes fully digital


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cientific Games’ Gaming division, which includes The Global Draw,


Barcrestand Games Media, has with- drawn from the manufacture of analogue, reel-based AWPs in order to focus solely on its digital server-based supply model. Ana- logue AWPs were the mainstay of LBOs until the emergence of FOBTs, which intro- duced the digital platform to the UK ma- chine sector. CEO Ian Timmis commented: “We remain fully committed to the pub re- tail sector and to the other areas of our business: LBO, arcade and bingo, interna- tional and interactive. This reorganisation will enable our business to focus on driving innovation, improving operational delivery and enhancing the profitability of all of our customers.”


Digging CORE I


nspired Gaminglaunched its new CORE VIP loyalty programme at ICEand demonstrated how the system would work on its Stormgaming machines. The firm has developed two different interfaces for the initiative; one is a simple screen in screen menu while the other has a small,


dedicated third touchscreen below the two main playscreens. CORE allows players to keep track of which in-game features they have acquired with loyalty points, which range from special bonus rounds to an in- creased chance of winning on certain games. The VIP system also crosses plat- forms so it will be possible to transfer a cus- tomer’s land-based bonuses to the online versions of the same game.


create large jackpots, adding significantly to the excitement and engagement of cus- tomers and adding greatly to the profitabili- ty of the operator. The company added: “We offer integrated virtual sports content and live ‘in-play’ betting, in all configurations, scaled to any size of company. Any third party data can be integrated, such as SISor Betgenius. We also offer Bet Management Software for Call Centres and Online Bet- ting. With web-reporting you can control your business from anywhere.”


EVENT Cheltenham golf day F


EPOS Progressive development


Bet Ahas announced the addition of Progressive Jackpot functionality to its Bet Management platform for virtual horseracing events. This has the ability to


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Bet slip dispensers


Light boxes-wall and freestanding External ashtrays Magnetic wall boards Swivelling Tower with Poster Frames


Pelmet Lights Upstands


Floor bins with or without logo Paper Racks


Pen dispensers Leaner legs


Coupon Dispensers Poster Frames


Racing Post Holders Machine Tables Bandit Screen Posts Window Display Legs


Stainless Steel Handrail Systems TV Gantry Systems LCD TV Brackets Plasma TV Brackets


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Photographs courtesy of Coral Racing & Chisholm Bookmakers RACING


Delayed programme sent out


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he delayed edition of Volume 1 of the ‘The Programme Book’, covering the races in the first quarter of the year finally


THE INDUSTRY HAS BEEN LEFT WAITING FOR THE FIXTURE LIST (© DAN ABRAHAM)


airway to Furlonghas lined up an im- pressive array of racing experts for the preview panel at the Official Cheltenham Festival Golf Day. The event, which will also raise money for the Seve Balles- teros Foundationand Cancer Re- search UKwill feature Derek Thompson, Grand National winning jockey Jason Maguire, leading trainer David Pipe, and former-jockey and At The Races presenter Mick Fitzgerald.


Competitors in the Official Cheltenham Festival Golf Day on 12 March will get to ex- perience the five-star hospitality and either one of the two world-class golf courses of the 2010 Ryder Cup venue, Celtic Manor.


CONTENT


Independents start to


renew with Turf TV


drian Ford, managing director of Turf TVowner AMRAC, has said the ‘big changes’ the company made over its business terms fol- lowing customer feedback has seen ‘posi- tive’ discussions over contract renewals. Ford explained: “We are very pleased to announce that Mark Jarviswith 67 shops, Jenningsbetwith their 93 shops and Dave Pluckwith 36 have renewed for their full es- tate. Scotbethave initially taken up the op- tion to remove Turf TV from some shops but have still renewed the vast majority of their estate on the new terms for two years.” Turf TV recently announced their service will include three additional UK courses (Exeter, Kelso and Perth) from May this year at no additional cost to full service sub- scribers in 2012 and this played a key part in making the mind up of David Cox, MD of Mark Jarvis; “We considered the partial es- tate option and I am sure we have a couple


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BettingBusinessInteractive • FEBRUARY 2012


went out at in the middle of last month. Publication of Volume 1 was postponed due to the late agreement of the 2012 Fix- ture List. BHA’s Ruth Quinn, said: “While understanding the complex issues sur- rounding the delay in signing off the 2012 Fixture List, the impact on the compilation of Volume 1 of The Programme Book has been very frustrating for all concerned. The inconvenience caused to trainers and own- ers has been considerable and I would like to thank them for their patience and under- standing.”


New sponsorship deal B


et365has extended its sponsorship of Haydock Park Racecourse’s Old New- ton Cup and Lancashire Oaks races until 2014. The new three-year agreement en- ables the racecourse to increase the prize- money for the Old Newton Cup from


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