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RECOMMENDED: STREET FIGHTER X TEKKEN / RAYMAN ORIGINS Rayman Origins


Ubisoft brings its acclaimed platformer to Sony’s new portable PlayStation as a launch title. Dominic Sacco discovers what’s different


CROSSOVER MARKETING Online ads will appear on Facebook, YouTube, and Twitter, as well as specialist video games sites and a number of homepage takeovers. 30- second pre-roll ads and banners will go live as part of a two-week above- the-line campaign, as will mobile ads.


MARVELLOUS COMBOS Street Fighter X Tekkenis not the first crossover fighting game, of course. There have been several popular releases combining two franchises, including the Marvel vs Capcom series, which has sold millions of units worldwide to date.


“ FIGHT CLUB


Street Fighter X Tekkenhas been promoted at a series of Fight Club events across the UK, where gamers were able to get hands-on with the title and meet popular Street Fighter producer Yoshinori Ono. More events will run this year.


STICKS AND STONES


Mad Catz has produced a range of official Street Fighter X Tekkengame accessories, including FightPad controllers and Pro and VS FightSticks. Two VS products can even be connected together to simulate a multiplayer arcade cabinet.


with game critics late last year on Xbox 360, PS3 and Wii, with Metacritic ratings of 87, 87 and 92, Ubisoft is now bringing Rayman Originsto PlayStation Vita on February 22nd. 3DS and PC versions will follow in March. Not only does Rayman Origins on Vita contain the entire console game, it also boasts several features exclusive to the portable. Players can pinch the touch screen to zoom in, allowing them to experience the hand-drawn art in greater detail and spot secrets easier, too.


A Ghost Mode records the user’s fastest lap times and uploads these online, encouraging friends to beat one another’s records. Raymanis also a long-running


www.mcvuk.com


RAYMAN ORIGINS is proof that 2D platformers can continue to innovate and delight in a market dominated by blockbuster 3D titles. Having already scored highly


[INFO]


Released: February 22nd


Formats: PS Vita


3DS (March 16th) PC (March 30th)


Rayman Origins is an incredibly beautiful 2D


platforming game. Ombeline Wallon, Ubisoft


Publisher: Ubisoft


Developer: Ubisoft Montpellier


Distributor: Gem


Contact: 01279 822800


video game icon, who has notched up 20m unit sales since his mid ‘90s debut. “Rayman Originsis an incredibly beautiful 2D platforming game,” Ubisoft’s brand manager Ombeline Wallon tells MCV.


“It really stands out with its unique art style, 60 levels of platforming madness and humour. On PS Vita, Rayman Origins retains all these original qualities: the PS Vita is perfectly suited to a quick- playing, addictive platformer with amazing graphics. “It will keep players hooked while they are on the go.”


February 17th 2012 37


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