NEWS: DIGEST BRANDMAP RESIDENT EVIL 41% 15% 39% 21% 32% 8% 24% 14% 21%
16% 16%
22% 14% 20% 13% 6%
Resident Evil Average game
Copyright ©
GameVision Europe Ltd May 1st 2011
THIS 16-year-old series has had another success after Resident Evil: Revelations soared to the top of the European sales charts within a week of its launch. Let’s take a look at what gamers enjoy so much about the brand. We asked 6,775 users about Resident Evil, and of the 1,147 who have played in the last six months, we asked 326 to tell us about this in detail for the GameVision Brand Map. This is available to buy on the MCV Reports website. ‘Fighting & combat’ is the most popular motivation for playing Resident Evil,with 41 per cent of gamers selecting this. ‘Involvement in a story’ and ‘Violence’ are next with 39 per cent and 32 per cent of gamers respectively choosing this as a key motivation for
enjoying the game. Surprisingly, for a survival horror series, ‘Suspense and tension’ is a key gameplay motivator for only 13 per cent of respondents – although this is higher than the average game. Resident Evilenjoys strong brand awareness in Europe (with 72 per cent of European gamers aware of Resident Evil). Italian and Spanish gamers have the highest play rate.
Over three quarters of players are male (77 per cent), and despite the majority of Resident Evil games having an 18 certificate, 45 per cent of all players are aged 10 to 19. For more information, check out the GameVision Brand Maps which are available in the reports section of
MCVuk.com.
THE TOP FIVE STORIES ON
MCVPACIFIC.COM THIS WEEK
PAL GAMING NETWORK’S EDITORIAL TEAM WALK CITING DISAGREEMENT WITH MANAGEMENT
The five biggest stories from our sister site MCV Pacific. This week Sega Studios Australia downsizes and MCV Pacific hires James Cullinane as associate editor
Sega Studios Australia downsizes, forges new digital strategy
www.mcvpacific.com/new s/read/sega-studios- australia-downsizes- forges-new-digital- strategy/090833
Sega Studios Australia, the team behind London 2012 Olympic Games, is undergoing staff redundancies.
www.mcvpacific.com/news/read/palgn- s-editorial-team-walk-citing-a-dispute- with-management/090783
An email was sent confirming PALGN’s editorial team will no longer produce site content. The farewell email came from site executive editor Jeremy Jastrzab.
GameStop ‘no comment’ on GAME stores bid
www.mcvpacific.com/new s/read/gamestop-no- comment-on-game- stores-bid/090774
GameStophas issued a ‘no comment’ on rumours it is amongst the bidders for GAME’s overseas business. The latter is in the process of selling off its international operations.
MCV Pacific welcomes James Cullinane as Associate Editor
www.mcvpacific.com/new s/read/mcv-pacific- welcomes-james- cullinane-as-associate- editor/091008
MCV Pacifichas enjoyed a warm welcome to the Asia-Pacific region, and is proud to bring a new associate editor on board in the form of James Cullinane.
www.mcvuk.com
Twisted Metal gets the Black Beta treatment
www.mcvpacific.com/new s/read/twisted-metal- gets-the-black-beta- treatment/091012
IGNhosted a Black Beta event in honour of Sony’s upcoming relaunch of Twisted Metal.
The event was held for winners from IGN’s readership at the Oxford Art Factory in Sydney.
DOWNLOAD CHARTS Correct as of February 13th
(P) DENOTES PRE-ORDERS
STEAM 1
1. KINGDOMS OF AMALUR: RECKONING................................EA
2. The Elder Scrolls V: Skyrim
............Bethesda 3. Stronghold 3 ........................................................7sixty 4. Plants vs Zombies......................................PopCap 5. Wargame: European (P)…
..........Focus Home 6. Crusader Kings
II..............Paradox Interactive 7. Jagged Alliance – Back in Action…Kalypso 8. Call of Duty: Modern Warfare 3…Activision 9. The Darkness II........................................2K Games 10. Gotham City Imposters..............Warner Bros
TOP PAID IPHONE APPS 1
WHATSAPP MESSENGER ..................................WhatsApp Inc
2. The Lost City
..........................Fire Maple Games 3.
Celebalike........................................................Ventutec 4. Fruit Ninja ..................................Halfbrick Studios 5. Theory Test – Driving
Test......Focus Home 6. Hatchi ..................................................Portable Pixels 7. NFL Flick Quarterback..............................Full Fat 8. Keep Calm and Carry
On....Back Bay Bytes 9. Angry Birds
..................................ClickGamer.com 10 The Night Sky...................................... iCandi Apps
TOP PAID IPAD APPS 1
KINGDOM RUSH
....................................Armor Games
2. Inspire Pro – Paint,
Draw....................KiwiPixel 3. NFL Flick Quarterback HD....................Full Fat 4. Pages ........................................................................ Apple 5. Weather+
....International Travel Calculator 6. Football Manager Handheld
2012......Sega 7. The Night Sky...................................... iCandi Apps 8. Catchphrase for iPad................ Deluxe Digital 9. Weather Live ....................................................Apalon 10. Reckless Racing 2........................................Polarbit
GAMEFLY 1
DRAGON AGE II........................EA
2. The Elder Scrolls V: Skyrim
............Bethesda 3. Mass Effect 2..............................................................EA 4. Kingdoms of Amalur: Reckoning ..............EA 5. Dragon Age Origins: Ultimate Edition..EA 6. Battlefield 3 ................................................................EA 7. The Sims 3 ....................................................................EA 8. Anno 2070..........................................................Ubisoft 9. Deus Ex: Human Revolution....Square Enix 10. Call of Duty: Modern Warfare 3 Activision
February 17th 2012 13
Fighting and combat
Involvement in a story
Violence Be a hero
Fantasy life
Tricks and skills
Short play periods
Suspense and tension
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