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CORPORATEWEAR


Updated corporate work shirt offering for 2012 F


ruit of the Loom has modernised its Poplin Shirts, making these classic uniform styles an even more compelling choice for corporate wear customers.


The Poplin Shirts range comprises long and shirt sleeve styles in Menʼs and Lady-Fit cuts. Made from a lightweight and highly durable 55% cotton/45% polyester fabric, (115/120 gm/m2), the shirts are especially comfortable choices for staff working in busy indoor environments and warmer climates. The updated menʼs shirts now feature a slightly slimmer fit. This has been achieved through subtle waist shaping, and minor reductions to the girth width (chest and hem), shoulder length, armhole depth and bicep width. The garments also feature an updated chest patch pocket, which now has a more pointed shape, plus a reduced collar point length and reduced collar spread. The combined effect of these changes is to give the new shirts a more contemporary look and image.


The Lady-Fit Poplin Shirts also benefit from the new, pointed pocket profile. Other improvements include increased waist and hem


measurements, reshaped front and back armholes for a better fit, and a reduced collar point length for a more modern appearance.


The Poplin Shirts feature self- coloured buttons, and the two Lady-Fit styles also feature shaped side seams, and back and bust darts. The garments are available in a choice of five colours – black, mid blue, navy, red and white. The Menʼs Poplin Shirts come in sizes S (37-38 cm collar) – XXXL (47-48 cm collar) and the Lady-Fit Poplin Shirts come in sizes XS (8) – XXXL (20). “The updated design of the new Poplin Shirts is perfectly tailored to the needs and demands of todayʼs workforce,” Joanne Lewis, marketing manager, comments.


Also available in the Fruit of the Loom Shirts collection is a range of Oxford Shirts. They are made in a heavier weight 70% cotton/30% polyester Oxford fabric (130/135 gm/m2), with the Menʼs styles featuring a classic button-down collar and mitred chest pocket: the Lady-Fit styles have shaped side seams, and back and bust darts. The Menʼs and Lady-Fit designs come in a choice of five colours – black, navy, Oxford


SLIMMER: Updated men’s shirts now have a slightly slimmer fit. Pictured here is the Short Sleeve Poplin Shirt.


blue, Oxford grey, and white – and the same size ranges as the Poplin Shirts. ■ For more information call 01952 682900 email


cust_enquiry@ftlte.fruit.com or visit www.fruitoftheloom.eu


SHARP: Result’s R110X City


Executive Coat.


The ultimate in seasonal performance and style W


ith a portfolio of more than 150 styles and a presence in


almost 25 countries across the globe Result is one of the outerwear industryʼs true giants.


Their range of classic fit, smart corporate jackets offer great seasonal performance, luxury detailing and the ultimate in comfort and durability. Letʼs take a look at some of their styles. R128M 2 Layer Base Soft-Shell Jacket: A unique and stylish air-permeable 2- layer jacket featuring a sport mesh interior fabric that is bonded to a soft athletic stretch Soft Shell exterior. It is highly breathable, water repellent and wind resistant. This quick drying low bulk product is ideal when travelling light. Sizes: XS- 3XL. Colours: black, navy, silver grey, red.


R128F La Femme 2 Layer Base Soft Shell Jacket: Crafted for a shapely fit, this sporty 2-layer soft shell is ideal when wishing to travel light. The athletic stretch and


| 78 | February 2012


quick drying properties of this jacket also makes it ideal for most outdoor adventures. Sizes: XS-2XL. Colours: black, navy, silver grey, red. R135X Signature TECH Performance 3 Layer Soft Shell Jacket: A Waterproof Soft Shell. The ultimate technical performer. The advanced 3-layer blend of fabrics makes this Soft Shell product one of the most functional garments you can own. Every detail is designed to maximise performance, from the eye catching dot welded waterproof taped seams to the underarm zip vents for increased ventilation. Waterproof 8,000mm, Breathable 3,000g, Windproof. Sizes: S- 2XL. Colours: black. R110X City Executive Coat: Clean lines and sharp styling. This seriously good looking thigh length coat with removable fleece liner is perfect for that city commute. Sizes: XS-3XL. Colours: black, navy, sand. ■ For more information visit www.resultclothing.com


www.printwearandpromotion.co.uk


FRUIT OF THE LOOM


RESULT


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