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BettingBusinessInteractive • SEPTEMBER 2010


B2B 33


B2B iGaming Listings MOBILE Spin3 passes the test M


obile gambling solutions provider Spin3has passed eCOGRA’s strin- gent annual review process and retained the independent player protection and stan- dards organisation’s certification. Matti Zinder, head of Spin3 said: We were the first ever provider of mobile gambling services to receive eCOGRA's accreditation seal, and has continued to deliver industry-lead- ing standards and client services over the past year. It is crucial that we continue to lead the mobile gambling industry by exam- ple, and that our newest innovations in games technology and professional servic- es meet eCOGRA’s high standards of quali- ty, transparency and integrity.”


LadyLucks uses white label


B avoid


live in 2010. However, revenue from CryptoLog-


ic’s fully hosted virtual casino rooms provided to online gaming brand opera- tors remained unchanged at $5.8m (£3.77m) for the quarter. The company has also seen its fully hosted casino suite launched recently by Betsafe.com under a multi-year licensing deal signed last year.


ritish mobile casinoLadyLucksis launching an affiliate programme using a white label version of the Income Access affiliate marketing software solu- tion. Affiliates can earn uncapped commis- sions, while offering players a full suite of mobile games, including slots, blackjack, roulette, bingo and huge jackpots. Income Access met the requirements of the LadyLucks affiliate programme struc- ture by customising a white label solution, which was designed specifically to accom- modate their growth and fully support their mobile affiliates. “LadyLucks specifically targets mobile players, and so their plat- form is distinctively designed with their needs in mind,” said Income Access CEO, Nicky Senyard.


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suite to more quickly and easily enable in- teractive campaigns and offer manage- ment- from conception to creation to exe- cution.


Additionally, PartyGaming has select- ed Unica’s next generation web analytics solution, Unica NetInsight, as an analysis engine to help drive online and offline marketing campaigns.


PartyGaming director of corporate communications John Shepherd com- mented: “Unica helps us to ensure that our marketing efforts are relevant for our customers and, at the same time, helps us to improve our return on marketing in- vestment.”


he organiser of the Budapest Affili- ate Conference 2010(BAC), sched- uled for 7-10 October, has announced two brand new features designed to enhance delegate’s experience: a new online net- working accelerator tool and two intensive industry-specific training workshops. iGB Affiliate Events, which is to be held at SEYMA Event hall in Budapest, has in- vested in a new state-of-the-art networking tool which will facilitate over 3,000 connec- tions and will see every registered delegate receive a personalised email in September detailing instructions for specifying their preferences to be matched with likemind- ed delegates.


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