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AZELIS STRENGTHENS ITS PRODUCT OFFERING INTO GREAT


BRITAIN’S


PERSTORP Azelis has announced that it has signed a partnership with Perstorp to represent them in Great Britain for their animal nutrition range of gut health solutions, feed hygiene solutions, acidifiers, silage additives and TMR and grain preservatives. This new mandate follows on the partnership the two companies already enjoy in EMEA. Azelis represents Perstorp for their product ranges in feed in South Africa as well as performance chemicals in parts of Europe. A sole distribution agreement has been signed by both parties involved. The new mandate enables Azelis to


broaden its offering to the animal nutrition sector. Perstorp is a specialty chemicals and feed additive producer, specializing in gut health and preservation solutions. They are known for their work with esterified organic acids such as tributyrins. Both Azelis and Perstorp focus on making a difference towards innovative and sustainable chemistry.


Mauricio Varvella, VP Animal Nutrition


EMEA at Perstorp, comments: “We have chosen Azelis as our preferred partner based on their market coverage and synergistic product portfolio, as well as strong technical capabilities and their good reputation in the market. Our customers will gain a greater selection of products for different applications and requirements, and will benefit from direct contact with a major player in Great Britain. Jointly with Azelis, we will bring them new product lines and solutions.” Andrew Johnson, Market Segment Manager Animal nutrition EMEA at


ANIMAL


NUTRITION MARKET THROUGH A NEW PARTNERSHIP WITH


Azelis, adds: “With the rapidly developing requirements of the Great Britain animal nutrition market, it is great to be working closely with a company like Perstorp whose high quality and market-leading product portfolio is a significant addition to our product offering. They provide outstanding solutions for gut health, feed preservation & hygiene, water hygiene and acidification. It will be of great benefit to our customers in Great Britain to have access to this extensive range.”


FORFARMERS WINS NEW LIQUID FEED CO-PRODUCTS


CONTRACT ForFarmers has been awarded the supply contract for YeastPro. This new liquid co- product is the latest addition to ForFarmers’ expanding portfolio of quality dry, moist and liquid products, which play a key part of their offering to their nationwide customer base of pig and ruminant customers. ForFarmers won the contract following a


successful tender which outlined the market opportunity across a variety of valuable routes to market. The majority of the YeastPro product will


be targeted towards UK pig producers with a homemix feeding system, and the rootlet will be available to ForFarmers’ ruminant customer base, across dairy and beef. Yeast Pro has the following benefits: • High in protein


• Excellent digestible energy • Easily handled • Good storage ability The product has recently come on


stream and is now available for delivery to customers throughout Scotland and the north of England. “This is a great result for us,” says


ForFarmers’ trading manager Paula Parker. “YeastPro is a quality product and we’re


delighted we can now offer it to our customers as part of our wider dry, moist and liquid feeding solutions product range. We know that demand will be high for this nutritious feed so we’re working with customers now to plan for its inclusion in their overall feeding regime.”


BLUESTAR ADISSEO ANNOUNCES CLOSING OF FRAMELCO GROUP


ACQUISITION. Bluestar Adisseo Company (“Adisseo”) announces that it has completed the acquisition of FRAmelco Group, a Dutch feed additive company (meaning FRAnklin Group BV and its wholly owned subsidiaries – hereafter “FRAmelco”). This transaction contributes to Adisseo’s strategy to become one of the worldwide leaders of specialty additives in animal nutrition. “We are pleased to have completed the


FRAmelco Group acquisition and we warmly welcome FRAmelco talents in the Adisseo team. This complementary combination supports our strategy for accelerating growth of our specialty products business. Together, we will set up an efficient organization which will reinforce Adisseo’s position in the promising Health by Nutrition market segment” said Adisseo CEO Jean-Marc Dublanc. FRAmelco Group, a family owned


multinational group headquartered in The Netherlands, operates 3 plants located in The Netherlands, Spain and Thailand. The business generates gross sales close to €30 million per year. Most of FRAmelco sales are made of Glycerides and Lysolecithins.


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FEED COMPOUNDER JANUARY/FEBRUARY 2021 PAGE 57


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