in various positions. Of course, the exception is the accounts team. They are professional and qualified accountants. Most had never seen a yacht before they joined JMS.”


Clearly there is a balance to be found. Understandably it can be difficult for a yacht manager to gain the respect of crew if they have not been seen to have ‘walked the walk’, but this should not mean all managers must have been involved in yachting.


A GOOD MIX


A variations of backgrounds allows a rounded viewpoint to be found and the better yacht management companies have a mixture of ex-yacht crew that include captains, engineers, and pursers. “In years gone by the role of the yacht manager was to keep the owner feeling warm and cosy between the money making opportunities of first acquiring and then the subsequent disposal of the yacht,” says Paul Cook. He adds, “Now the role has become so very much more complicated. Cook thinks the role remains very much the same, but it requires many more subject


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It will always be good practice to apply the quality and safety standards of the ISM Code to all vessels, including yachts under 500GT


matter experts and a diverse range of services to support the modern yacht owner and the wide variety of superyacht types and operating patterns.” He continues, “Many yacht owners are looking for a company which can advise on the life cycle of financing, acquiring, owning, operating, and ultimately disposing of their pride and joy. Whether it is a new build or brokerage purchase, private or commercial, white yacht or grey support vessel, operating from a single homeport or on a global mission, the need for a safe pair of hands to manage these highly diverse processes 24/7 is the same. The yacht manager is pivotal as the primary point of contact, but they must be adequately backed up with all the various supporting arms to be successful: compliance, security, accounts and payroll, technical and project management, marketing, legal, human resources crew management, recruitment, logistical, financial, corporate services, surveys, training – the list goes on!”


“When yacht managers first emerged in the industry, things were very different,” says Phillip Holden, Management Director at Bluewater. He continues, “Then it could have been seen as more of an owner’s representative role, keeping an eye on the vessel on behalf of the owner. Captains tended to be mistrustful of managers and didn’t see the necessity.”


INTERNATIONAL SAFETY MANAGEMENT (ISM) CODE


The introduction into yachting of the International Safety Management (ISM) Code brought about a fundamental change in the way superyachts operated commercially. It was this and


150 | SPRING 2023 | ONBOARD


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