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EXHIBITOR PROFILE MHM PLANT


STAND H40


MHM powers forward


MHM celebrates its 10th anniversary this year and has some exciting new developments in the pipeline. Alan Guthrie reports from its Port Talbot headquarters.


When EHN reported on MHM Plant’s formation in our October 2010 issue, we quoted founder Josh Llewellyn’s claim that “No other such business exists in the UK, or overseas, to the best of our knowledge.” Launched while the industry was mired in recession, the operation was established to supply used generators, petrol and diesel welders and lighting towers from manufacturers it had close links with. It would also buy equipment from hirers’ own fleets.


change, with a huge investment of approximately £8m in new kit for our fleet. We recently introduced a new Fluid Tank division marketing fuel, water and other fluid storage and distribution systems, and from this January we will introduce our own MHM-branded lighting tower range, made for us by Trime. We have sold its towers since Trime’s inception. Last September we decided to remove all metal halide machines from our re-hire fleet and replace them with LED models, which was another significant investment.”


New generator line-up


The company has also invested £2m in new MHM-branded generators from 6kVA to 150kVA for its re-hire fleet, made by the Tekno Projet factory in Italy. A similar amount has been spent on diesel storage tanks and power generation accessories such as distribution boxes and cabling. As well as displaying some of these latest additions at the Show, MHM will be keen to talk to hirers interested in becoming re-sellers for any of the MHM product portfolio.


MHM has introduced own-brand generators and a new Fluid Tank division.


MHM Plant also introduced a nationwide re-hire operation, allowing hirers to meet seasonal demand by re-hiring lighting towers and generators from MHM’s own rental fleet. MHM also guarantee that they never hire direct to end users and only to hire companies. Again, this enabled hirers to win new business, reduce their capex and boost their efficiency.


Josh was joint founder of GenSet UK Ltd in 1978, which imported generators, welders and lighting towers, and it built strong relationships with the Italian factories designing and making the machines. “All products that MHM has offered from its inception are UK-rental specification, meaning they can meet the rigours of hire,” he told EHN. “Furthermore, we have this equipment in our own rental fleet, which shows our confidence in its quality. In addition, we sell off our own rental fleet consistently, which again keeps the fleet fresh.


“It is our flexibility that differentiates us: we can sell new equipment with a guaranteed buy-back price, or we can supply quality used machines, or we can re-hire. So the customer can choose the most appropriate option. And today, of course, all machines are telematics- compatible to monitor operation remotely, plan maintenance and reduce downtime, whether a unit is in Aberdeen or Land’s End.”


Josh is delighted with MHM’s growth over the years, but he believes that, “In some ways, it is still in its infancy. 2019 saw a great step


37 All lighting towers in MHM’s re-hire fleet now have LED lamps.


However, MHM’s main focus for future development is in meeting the ever-growing demand for environmentally-friendly products. Mat Llewellyn, who is Josh’s son and MD of MHM, says, “Both MHM and our manufacturing partners, Tekno Projet and Trime, have identified this as a major opportunity, driven by end-users seeking low carbon alternatives. For example, we have developed new models such as 6kVA and 10kVA ‘eco’ diesel generators with an automotive-style start/stop option. These features and benefits can reduce diesel usage by 75%, with decreased noise and maintenance, plus extended engine life. This new technology will be featured on the Innovation Trail at the Show.”


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