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We estimate that there are approximately 174 million theme park and waterpark visits each year, which translates to 325 visits per 1,000 residents.


ratio of visits per population and stronger spends ensure a very significant economic impact of €17 billion. We estimate that Europe’s impact per visit is 65% above that in Asia, and impact per resident is 5 times greater. Given the breadth of leisure options available, this underscores the vital role of the industry in Europe’s economies.


Our feature graphic examines the key European markets, comparing relative population sizes, incomes, theme park and waterpark visitation levels, economic impact, jobs created, and future growth. The outcomes reveal the relative development levels of each country and the corresponding opportunities they create.


About Leisure Development Partners (LDP)


Leisure Development Partners (LDP) is the global leader in visitor attraction economics and strategy, delivering data-driven insights that empower developers, operators, and investors to create successful, sustainable attractions anchored real estate.


With a proven track record in 80+ countries and over 1,000 projects, LDP provides trusted, bankable analysis across theme parks, water parks, family entertainment centers, cultural attractions, and mixed-use destinations. Our expertise ensures clients make informed decisions that maximize visitation, revenue, and long-term growth.


Our Core Services:


• Market & Feasibility Studies - Evaluating demand, competitive positioning, and financial viability


• Enhancement strategy - Unlocking the potential of existing business, expanding, finding efficiencies through benchmarking


174m 325


• Economic Impact Assessments - Quantifying how attractions drive local economies and tourism


annual theme park and waterpark visits


• Strategic Planning & Business Modelling - Optimizing financial forecasts and operational strategies


amusement/theme park & waterpark visits per 1,000 residents


• Consumer & Competitive Insights - Identifying trends, visitor behaviours, and industry benchmarks


• Development Advisory - Guiding investment decisions with expert intelligence


• Due diligence - Valuation insight, upside identification and business planning for buyers


€17bn 157k total economic impact


Backed by decades of experience, LDP’s insights shape the future of the global attractions industry - helping clients unlock opportunities, minimize risks, and create unforgettable experiences.


total employment impact THE EXPERIENCE ECONOMIST: EUROPE EDITION 2025 | © LDP 3


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