Special Feature
A twisted take on classic characters at Movie Park
Movie Park, Germany The German theme park offers its guests an impressive range of additional themed areas, mazes and themed shows for Halloween. Seven haunted houses are joined by heavily themed areas and scare zones, which this year include a live DJ and a food market. The park also integrates some of its main attractions into the event, transforming the freefall-tower into the “Terror Tower”. Here we work with fog, light effects and sound. Movie Park’s identity and USP is TV, film and IPs, so we really focused on
theming everything around that,” explains Manuel Prossotowicz. The mazes take inspiration from popular IPs like Insidious, Hostel and The Walking Dead Breakout - the latter created by Dutch company Leisure Expert Group. Alternative Halloween-themed 4D movies provided by SimEx iWerks are shown in the ROXY cinema. “Regarded the overall budget it’s a very smart solution to present something new. You can switch everyday between a family friendly content into a Halloween related content.” Prossotowicz would like to bring the event to a new level for its 20th
anniversary this year. “To create a new maze was definitely on my wish list for the anniversary, so we will integrate a new concept into an unused water indoor-attraction: our guests need to find their way through the darkness of an old US National Park, chased by gory cannibals.” Of course Halloween brings tremendous value to the park, Prossotowicz
reveals, not only for its reputation but also in visitor numbers and in revenue. “We started 20 years ago with just 12 actors and a little tent, now we run one of the biggest events of its kind and its getting bigger year by year.”
Halloween Horror at Universal Orlando
Ocean Park, Hong Kong Ocean Park’s Halloween Fest is one of most iconic and most popular events of the city, Esther Li tells Park World. Since its launch in 2001, it has become a must-see for locals and tourists, ioncorporating local elements such as cultural and historical references into the haunted houses every year. This year, the park is partnering Sanrio (creator of Hello Kitty) to launch some family-friendly Halloween attractions, F&B delights and memorabilia under the umbrella of a ‘HELLO-WEEN’ party. It will also present 13 new experiences at 11 haunted attractions – two in the day and two at night – along with nine live shows. “We will also deploy advanced technology in the haunted attractions to immerse guests into some extraordinary sensory experiences. The interactive elements are set to take the sense of fear to a new dimension,” explains Li. Ocean Park’s Halloween celebrations attract a huge crowd every year.
Many guests come to the Park in October especially for the holiday, generating additional attendance and in-park revenue to the Park. “The footfall for Ocean Park Halloween Fest has grown exponentially in the last decade,” adds Li. “Since the all-day-and-night Halloween Fest format was introduced in 2013, the event has gained a lot of traction among family visitors, giving the event a double-digit growth in the family segment.”
Halloween Horror at Universal Orlandon
SEPTEMBER 2018
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