COVER STORY – INTERBLOCK I
nterblock enters G2E 2025 with a simple message: the casino fl oor is expanding. Historically, casinos have been divided into three segments – slots, table games, and electronic table games (ETGs), a category Interblock helped elevate. This October, Interblock spotlights AMUSE, a portfolio designed to stand alongside those segments as a distinct fourth category that delivers greater entertainment value, creates incremental revenue opportunities, and engages a broader player base.
ORIGINS
Interblock earned its reputation by taking ETGs from side attractions to centerpieces. Founded in Slovenia in 1989 as Elektronček, the company grew from an automated roulette concept into a global ETG brand – broadening its portfolio, refi ning a luxury design aesthetic, and building trust with operators across hundreds of jurisdictions. In 2015, seasoned gaming executive John Connelly was appointed Global CEO. Under his leadership, the company moved beyond a single-product focus and built a cohesive portfolio spanning live, automated, and video formats. A disciplined, data-led roadmap turned ETGs into reliable, repeatable fl oor solutions supported by a unifi ed design system and service model.
Interblock expands the casino fl oor with AMUSE
DEFINING THE SEGMENT From his fi rst day on the job, Connelly set a clear mandate: expand the offer, defi ne the segment, and prove ETGs can earn like anchors, not novelties. Interblock poured into R&D and industrial design, then converted that into products operators can bank on. The result: a luxury ETG portfolio that now defi nes the space and continues to iterate based on operator and player feedback.
Interblock Stadiums and Pulse Arenas link real gaming equipment and dealer personality to chip-less precision – letting one seat follow and wager on up to four titles simultaneously, across automated, video, and live formats. The Smart Pit synchronizes live Roulette, Blackjack, Baccarat, and Craps tables with centralized game protection and reduced labor - driving more decisions per hour without adding footprint. Universal Cabinets deliver authentic gameplay in fl exible confi gurations that fi t any space on the casino fl oor - creating an approachable on-ramp for new players while letting seasoned players move faster. Today, Interblock continues to raise the benchmark across these four portfolios - Stadium/Pulse Arena, Smart Pit, Standalones, and Universal Cabinets - each engineered for authentic gameplay and measurable value, and on display at G2E 2025.
STRATEGIC EXPANSION Interblock strengthened its core with decisive, targeted moves. Following Oaktree Capital Management’s acquisition of Interblock in 2022,
8 OCTOBER 2025
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80
