COVER STORY In addition to in-demand MLP
games like Prosperity Link and Egyptian Link, IGT continues to build its roadmap throughout Europe. Last year, the Company extended its partnership with Holland Casino in the Netherlands and launched the popular Mega Millions wide-area progressive (WAP) jackpot with the deployment of the highly entertaining Bubble Blast ‘Trials of Atlantis’ and ‘Spells ‘n Whistles’ games with customized graphics. The link spans all 14 Holland Casino locations and has proved successful with a reset value of one million euros, one of the highest in the region. Holland Casino also upgraded its entire stable of Mega Millions hardware to IGT’s striking PeakSlant49 cabinet.
Further extending its custom WAP
presence in Western Europe, at the nine Spielbanken of Bayern casinos in Bavaria, IGT’s captivating Bayern Jackpot featuring Olympus Link has become a strong performer. The game provides a thrilling experience with the non-stop action of four jackpot levels, including the popular Bayern WAP Jackpot and an engaging free games feature. Available in two lively themes, ‘Queen of Olympus’ and ‘King of Olympus,’ on the CrystalDual 27 cabinet, the WAP has become a force on casino floors and continues to entertain players throughout the region. For many years, IGT has been
proactive about ensuring the strong performance of its games and creating systems that enable IGT customers to purchase games with confidence. The
backbone of this endurance process is IGT’s test bank program, whereby games are deployed in casinos for a minimum of 90 days, and their performance is tracked very closely. At the end of this process, the data is evaluated, and based on the results, IGT will decide to release, refine, or scrap a title altogether. Over the last year, IGT has extended this process to include premium MLPs, and the results have been valuable. “There’s always an opportunity to
improve the play experience through dedicated research and development. With the significant shift of players gravitating to more frequent hitting jackpots, IGT has responded and remains committed to focusing on developing market attuned MLPs that will drive play and return outstanding results for operators,” said Bluemel.
FEBRUARY 2023 45
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