MSPs


IT management to simplify operations. For MSPs looking to remain competitive and support clients through these transitions, a more unified management model is increasingly necessary. Platformisation offers a way forward. Platformisation is a platform-first approach that integrates core


operational functions – networking, AI, and security – into a single, managed environment. Tis can be particularly valuable for MSPs who oversee multiple client infrastructures, as it simplifies day-to- day operations and reduces the complexity of managing disparate systems.


Streamlined IT environments As organisations deploy more cloud apps, AI tools, and digital services, managing diverse technologies across customer networks can become more complex and resource-intensive. Platformisation simplifies this by consolidating critical systems into a unified management layer, reducing operational overhead and security risks, especially for overstretched IT teams. In our survey, 89% of all executives mentioned seeking a platform-first approach to combine networking, AI, and security into a single integrated platform. For MSPs, this model can support the management of multiple


client environments from a unified interface, improving cross- team workflows and eliminating inefficiencies caused by juggling different vendors and solutions. A centralised dashboard reduces the need to switch between tools, enabling MSPs to shiſt time and resources toward more strategic initiatives. Crucially for MSPs, a unified platform can provide a holistic,


top-down view across all their managed customer environments. From this central vantage point, they can monitor overall health, performance, and security posture. When issues arise, MSPs can drill down from this holistic view to individual customer instances and even specific users to diagnose and troubleshoot problems, all within the same platform. Tis eliminates the need to switch between different tools, significantly improving efficiency and reducing resolution times. Furthermore, the scalability and ecosystem integration built into


modern platform solutions empower MSPs to expand their service offerings, integrate seamlessly into existing client environments, and adapt alongside evolving client needs. Unsurprisingly, AI is shaping up to play a prominent role in


network management. Tat’s why organisations are continuing to ramp up AI investments, with nearly all (93%) of surveyed executives investing in AI training to enable effective deployments in or for their network. To fully realise the transformative power of AI, organisations must also prioritise investments in infrastructure that can boost network bandwidth and minimise latency bottlenecks. Platformisation helps bridge this gap by integrating AI-driven


capabilities directly into the network. Tese tools can assist, advise, and even autonomously manage complex workflows. MSPs can benefit from advanced automation powered by conversational, interactive, and autonomous AI agents that boost the productivity of networking, security, and business teams. This level of automation accelerates task execution and


enables networks to adapt to fluctuating demand and respond more dynamically to changing conditions, all without compromising performance.


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“Unsurprisingly, AI is shaping up to play a prominent role in network management.”


For MSPs, this translates to increased efficiency and the


capacity to handle a larger client base without proportionally increasing staff. Whether through intuitive interfaces or proactive, self-managing systems, AI-enabled platforms offer MSPs a more efficient and adaptive way to deliver services. Platformisation provides MSPs a single pane of glass to


manage security across all customer environments, eliminating the complexity of juggling multi-vendor setups and disparate policies and access controls. With centralised visibility, MSPs can proactively detect and respond to threats while enforcing consistent, least-privilege access aligned with Zero Trust principles. By embedding AI-driven automation and real-time anomaly


detection into one cohesive platform, MSPs can help clients respond to evolving risks with greater speed and accuracy. Tis unified approach reduces security gaps and boosts operational efficiency, enabling MSPs to deliver more responsive and higher- value security services. Rapid digital transformation, cybersecurity risks and AI


implementation roadblocks aren’t fleeting concerns; they’re ongoing challenges that require constant attention and shiſting strategies. For MSPs, platformisation offers a future-ready foundation to manage this complexity while delivering consistent value to customers in a changing environment. Te shiſt towards a unified, platform-centric approach allows


MSPs to gain the agility that traditional IT environments oſten lack. It will enable them to scale dynamically with client needs, respond quickly to market changes, and unlock new revenue opportunities. Consumption-based billing adds further flexibility by turning large capital investments into manageable operational costs aligned with business growth. Te best solutions offer poolable licensing so that MSPs can dynamically allocate and reassign licenses across devices, locations, or customers—making scaling the business more flexible and easier than ever. Equally important is the simplified licensing and procurement


model many platform solutions offer. By consolidating services into a single subscription, MSPs can streamline client onboarding, simplify budgeting, and reduce procurement friction, making it easier to deploy and scale solutions across client environments. Finally, platformisation enables MSPs to deliver differentiated,


high-impact services. With access to richer data analytics, they can offer deeper insights and tailored experiences, helping their clients make smarter decisions and achieve better outcomes. In a landscape full of opportunity and rapid change,


platformisation allows MSPs to lead with innovation, scale confidently, and deliver lasting value, helping customers thrive today and stay ahead well into the future.


May/June 2025 | 33


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