BRANDS


The Restrap workshop in Leeds IN HOUSE T


here are few brands in cycling with the same unique origin story as Leeds-based bikepacking specialist Restrap.


Starting from humble beginnings in the bedroom of founder


Nathan Hughes, Restrap started out with hand-made pedal straps for fixed gear bikes, recycled out of old car seatbelts. Walking into Restrap’s workshop in an industrial area just a short walk from the centre of Leeds, it’s clear the brand has travelled far from those early days in Hughes’ bedroom. BikeBiz travelled to Restrap HQ in late September to hear about developments at the brand, including the notable decision to bring distribution in-house.


52 | November 2022


BikeBiz editor Alex Ballinger travelled to Leeds to visit the Restrap workshop, to learn how the bikepacking brand has expanded in recent years


The story Jon Hicken, marketing manager for the brand, said: “We started with pedal straps made out of recycled car seat belts. So hence the name Restrap. Then we moved into some backpacks and on-body products, and then from there slowly into the bikepacking. It’s kind of evolved as the team’s evolved as well. We all come from fixed gear or BMX or something like that, and then got into mountain biking and I think everyone in the office has got five plus bikes. So primarily now we make luggage solutions for bikes. “As backpacking kit and putting luggage on the bikes is becoming more acceptable, I think we’re starting to see


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