INDUSTRY LIFE
Event of the Year: The Gralloch “We’re incredibly proud that The Gralloch has been named Event of the Year, but more than anything, this award belongs to our amazing community. Their passion, energy, and love for gravel make this event what it is. At The Gralloch, our ambition goes beyond hosting a race. We aim to set a new standard for what an endurance event can be — not just a competition, but a celebration of the sport. The festival atmosphere, the connection between riders,
partners, and supporters, and the world-class setting all come together to create a truly memorable experience. A huge thank you to BikeBiz for recognising the great events that make up the UK cycling community, and congratulations to
Mechanic of the Year (sponsored by Topeak): Nic Vieri “I’m really grateful and honoured to receive the Bikebiz Mechanic of the Year award. I couldn’t have done it without the support of my team, industry partners, and everyone in the cycling community. This means a lot to me and motivates me to keep learning, improving, and doing even more.
Thanks so much for all the support - looking forward to what we can achieve together in the future.” - Nic Vieri
all the other winners and nominees.” - Maximilian Wussler & Malcolm Smith, Red On Sports
Unsung Hero of the Year: John Russell “Our mission is to change lives through cycling. Much of our work happens behind the scenes, often behind bars, helping people rebuild confidence and skills through Cytech- accredited bike maintenance training. None of it would be possible without my incredible team
across the country, from Bristol to Leicester and now Bicester. Fantastic mechanics that have been in the industry for years, bringing that experience to train the people we work with. I’m truly honoured to be part of this industry.” - John Russell
Media of the Year: Cade Media “We’re incredibly proud to be recognised as Media of the Year.
This award is a testament to the passion, creativity, and hard work of our entire team at Cade Media — and to the amazing cycling community that inspires everything we do.” - Jimmi D Nicholls - CADE Managing Director
www.bikebiz.com
December 2025 | 31
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