Stand J011 Hall 4.2
Elizabeth Shaw showcase new and best-selling ranges
Elizabeth Shaw, a leading heritage brand in UK confectionery, will return to iSM 2020. With a British legacy spanning more than 130 years, Elizabeth Shaw is renowned for its now classic After Dinner Mint and Liqueurs range, synonymous with the Christmas season and quality gifting among UK consumers.
R
ecognised as the world’s leading trade fair for confectionery and snacks innovation, iSM
will see Elizabeth Shaw celebrate the launch of its ‘Ginspired Tipples,’ the first in-laid boxed chocolate to be brought to market by the brand beyond its established Mint collection. A sharing centrepiece at Christmas and all year-round, ‘Ginspired Tipples’ (178g), developed in collaboration with British craft gin Pinkster, contains 15 contemporary gin-cocktail chocolate flavours, infused with original Pinkster made from real fruit – a ‘gin lovers treat.’ The launch has expanded Elizabeth Shaw’s foothold in the boxed chocolate market, which had a registered total retail sales value of £830m in the UK in 2018, with in-laid accounting for 25% of this value.1 Elizabeth Shaw’s luxuriously tempting range of Chocolate Biscuit retail and gifts packs will also make a return to this year’s fair. Positioned within the UK’s Top 10 Luxury Biscuit brands2
,
each flavour combines indulgent chocolate with crisp, crunchy and chewy textures; a modern yet classic offering within everyday treats and seasonal gifts. Speaking ahead of the fair, Karen Crawford, Managing Director of Elizabeth Shaw, said: “After a hugely successful attendance at last year’s iSM, we’re back this year to spread the word and educate visitors about our rich British heritage, and the opportunities that come with working with us.
“Our strength lies in
spearheading product innovation and flavour collaborations – designed to offer UK and international retailers something different at Christmas.”
32 Kennedy’s Confection January 2020
“Our strength lies in spearheading product innovation and flavour collaborations –
designed to offer UK and international retailers something different at Christmas.”
1 Source: Nielsen 05.01.19 2. Source: Nielsen Scantrack Total Coverage 52 WE 29.12.18
KennedysConfection.com
iSM 2020 PREVIEW - EDITOR’ CHOICE
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92
